商务交际

商务交际

徐小贞等, 编

出版社:外语教学与研究出版社

年代:2007

定价:30.9

书籍简介:

《商务交际》为高等学校专业教材。适合于“商务交际”、“商务文秘”等课程使用。本书分八个单元分别讲述了商务交际的各个环节:交际、电话、演讲、会展、谈判、求职、客户交际和身体语言交际。

书籍目录:

Unit1Reception

LearningObjectives

Snapshot

A.MakingReservation,;

B.MakingIntroductions

C.StartingandEncouragingSmallTalks

D.Inviting

E.EntertainingVisitors

Assessment

Unit2TelephoneCalls

LearningObjectives

Snapshot

A.PreparationforaCall

B.TheBeginningofaCall

C.TheMiddleofaCall

D.TheEndofaCall

E.LeavingandTakingMessages

Assessment

Unit3Meetings

LearningObjectives

Snapshot

A.PreparingforaMeeting

B.OpeningaMeeting

C.DuringaMeeting

D.EndingaMeeting

Assessment

Unit4OraIPresentation

LearningObjectives

Snapshot

A.Preparation

B.IntroductionofthePresentation

C.BodyofthePresentation

D.EndofthePresentation

E.UsingVisualAids

Assessment

Unit5Negotiations

LearningObjectives

Snapshot

A.PreparingforNegotiations

B.OpeningaNegotiation

C.ManagingConflict

D.BargainingandMakingConcessions

E.ClosingaNegotiation

Assessment

Unit6Complaints

LearningObjectives

Snapshot

A.PreparingforMakingaComplaint

B.MakingaComplaint

C.ReceivingaComplaint

D.SolvingaComplaint

Assessment

Unit7EmploymentCommunication

LearningObjectives

Snapshot

A.AnalyzingYourself

B.AnalyzingJobAdvertisements

C.Interviews

Assessment

Unit8NonverbaICommtmication

LearningObjectives

Snapshot

A.FacialExpressions

B.Gestures

C.Postures

D.Space

E.VoiceQuality

Assessment

AppendixⅠ

AppendixⅡ

AppendixⅢ

AppendixⅣ

书籍规格:

书籍详细信息
书名商务交际站内查询相似图书
9787560066233
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出版地北京出版单位外语教学与研究出版社
版次1版印次1
定价(元)30.9语种简体中文
尺寸26装帧平装
页数印数

书籍信息归属:

商务交际是外语教学与研究出版社于2007.05出版的中图分类号为 F715 的主题关于 商务-人间交往-高等学校-教材 的书籍。