出版社:对外经济贸易大学出版社
年代:2015
定价:32.0
本书主要以鞋子为主题商品,教学内容主要是围绕着一个具体的案例展开的,它覆盖了国际贸易一个完整的流程。教材内容采用公司实例,紧跟实际,体现了应用型的特点。实训内容紧跟业务员的实际操作,注重单项技能训练与综合能力培养相结合。
Module Ⅰ Basics for International Business Correspondence
Chapter Ⅰ Basics for International Business Correspondence
Ⅰ.An Introduction to the Course
Ⅱ.Guidelines for Effective Business Correspondence
Ⅲ.Layout of Business Letters & E—mails
Skill Training
Business Link
Module Ⅱ Establishing Business Relations
Chapter Ⅱ Establishing Business Relations
Lesson 1 About Us
Lesson 2 Self—introduction
Lesson 3 (A) A First Inquiry
(B) Reply to the Above
Skill Training
Business Link & Useful Sentences
Module Ⅲ Business Negotiations
Chapter Ⅲ Inquiry and Reply
Lesson 4 (A) General Inquiry
(B) Reply to the Above
Lesson 5 An Order Inquiry
Lesson 6 (A) Status Inquiry
(B) Reply to the Above
Skill Training
Business Link & Useful Sentences
Chapter Ⅳ Samples and Charges
Lesson 7 (A) Asking for Samples
(B) Reply to the Above
Lesson 8 (A) Refusing to Pay Sample Charges
(B) Reply to the Above
Lesson 9 (A) Sending Samples
(B) Sending Duplicate Samples
Skill Training
Business Link & Useful Sentences
Chapter Ⅴ Offers and Counter—Offers
Lesson 10 A Firm Offer
Lesson 11 (A) A Counter Offer
(B) Reply to the Above
Lesson 12 (A) New Price for Repeat Order
(B) Reply to the Above
Skill Training
Business Link & Useful Sentences
Module Ⅳ Execution of Contracts
Chapter Ⅵ Orders and Contracts
Lesson 13 A Purchase Order
Lesson 14 (A) Partial Acceptance of an Order
(B) Reply to the Above
Lesson 15 (A) Sending a Sales Confirmation
(B) Counter—Signature Letter
Skill Training
Business Link & Useful Sentences
Chapter Ⅶ Payment
Lesson 16 (A) Asking for Payment by T/T
(B) Confirming Payment by T/T
Lesson 17 Declining Payment by 60 Days L/C
Lesson 18 (A) Asking for Easier Payment
(B) Reply to the Above
Skill Training
Business Link & Useful Sentences
Chapter Ⅷ Establishment of and Amendment to L/C
Lesson 19 (A) Urging Establishment of L/C
(B) Confirming L/C Application
Lesson 20 (A) Amendment to L/C
(B) Reply to the Above
Lesson 21 (A) Asking for Extension of L/C
(B) Reply to the Above
Skill Training
Business Link & Useful Sentences
Chapter Ⅸ Packing & Marking
Lesson 22 Inner Packing & Labeling
Lesson 23 Outer Packing
Lesson 24 Container Loading
Skill Training
Business Link & Useful Sentences
Chapter Ⅹ Shipment
Lesson 25 (A) Shipping Instructions
(B) Reply to the Above
Lesson 26 (A) Requesting for Prompt Shipment
(B) Reply to the Above
Lesson 27 Requesting for Transshipment and Partial Shipments
Skill Training
Business Link & Useful Sentences
Chapter Ⅺ Insurance
Lesson 28 Insurance Information
Lesson 29 Asking for CIF Terms
Lesson 30 (A) Inquiring for Insurance Rate
(B) Offering Insurance Rate
Skill Training
Business Link & Useful Sentences
Chapter Ⅻ Complaints, Claims and Settlement
Lesson 31 Complaint about Inferior Quality
Lesson 32 Claim on Late Delivery
Lesson 33 Settlement of Complaint
Skill Training
Business Link & Useful Sentences
Module Ⅴ Documents
Chapter ⅩⅢ Specimen of Documents
Skill Training
Appendix Ⅰ国际机构
Appendix Ⅱ国际展会列表
Appendix Ⅲ世界各大船公司名录
参考书目
《21世纪高校商务英语专业系列规划教材:国际商务英语函电(第二版)》按国际贸易流程以一笔鞋子交易为主线展开,根据工作流程呈现了order inquiry(客户询盘),container loading(装柜要求)等公司信函实例,每个环节收进了业务常用的最新术语与词汇,例如OEM,MOQ,leading time,HQ,TNT,Pay bal等,并分环节对国际贸易语言点进行介绍。其次《21世纪高校商务英语专业系列规划教材:国际商务英语函电(第二版)》表格形式多,有询盘单、报价单、估价单、装船通知等,新颖实用。练习题结合了托业考试的最新题型,实训内容紧跟业务员的实际操作,附有公司真实信头、名片、图片等,实现了与外贸业务零距离的接触,从多方面训练学生的贸易实战能力。
书籍详细信息 | |||
书名 | 国际商务英语函电站内查询相似图书 | ||
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出版地 | 北京 | 出版单位 | 对外经济贸易大学出版社 |
版次 | 2版 | 印次 | 1 |
定价(元) | 32.0 | 语种 | 简体中文 |
尺寸 | 19 × 26 | 装帧 | 平装 |
页数 | 印数 |
国际商务英语函电是对外经济贸易大学出版社于2015.出版的中图分类号为 H315 的主题关于 国际商务-英语-电报信函-写作-高等学校-教材 的书籍。