新商务英语写作教程

新商务英语写作教程

张东昌, 李淑琼, 主编

出版社:清华大学出版社

年代:2015

定价:28.0

书籍简介:

《新商务英语写作教程》的编写吸取广大高职院校英语教师教学经验,同时借鉴国外外语教学的先进理论,博采众家之长。全书共16个单元,每单元授课4学时,每学期学习8个单元。每单元教学模块组成如下:I. Brief Introduction (概述)II. Key Sentences (与写作主题有关的经典必备句)III. Practical Specimen (与写作主题有关的实用范例讲解)IV. Applied Writing (与写作主题有关的应用写作实训)V. Exercises (练习)。

书籍目录:

Unit 1 An Overview of Business English Writing

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 2 Business Memos

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 3 Business Notice & Poster

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 4 Business Advertisement

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 5 Business Letters of Invitation and Thanks

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 6 Business Reports

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 7 Establishment of Business Relations

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 8 Business E-mail, Fax and E-commerce

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 9 Business Circular Letters and Sales Letters

Learning Objectives

Part I Warming-up Activities

Part II Sample Study &Writing Tips

Part III Vocabulary in Use

Part IV Practical Writing Tasks

Part V Key Sentences for Reference

Unit 10 Business Letters of Credit

Unit 11 Insurance

Unit 12 Inquiry,Offer & Counter-offer

Unit 13 Letter of Application for a Position

Unit 14 Business Order & Confirmations

Unit 15 Business Letters of Packing & Shipment

Unit 16 Business Complaints,Claims & Settlement

Answers to Exercises

References

内容摘要:

《新商务英语写作教程》为专业核心课教材,全书共16 个单元,精心设计的任务型活动贯穿每个教学单元,每单元由Learning Objectives, Warming-up Activities, Sample Study & Writing Tips, Vocabulary in Use, PracticalWriting Tasks 和Key Sentences for Reference 6 个模块构成,组织和安排多层次、多种形式的写作训练活动,对学生的英语写作技能进行训练。本教材可供应用型本科和高职高专院校商务英语专业及应用英语专业外贸和涉外文秘方向的学生使用。

书籍规格:

书籍详细信息
书名新商务英语写作教程站内查询相似图书
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出版地北京出版单位清华大学出版社
版次1版印次1
定价(元)28.0语种简体中文
尺寸26 × 19装帧平装
页数印数 3000

书籍信息归属:

新商务英语写作教程是清华大学出版社于2015.出版的中图分类号为 H315 的主题关于 商务-英语-写作-教材 的书籍。