跨文化交际

unit 1 an introduction to intercultural communication

text a intercultural communication

text b the importance of training intercultural communication

awareness

text c the era of intercultural communication

text d stereotypes: an intercultural no-no

text e chinese and american understandings on

friendship

unit 2 understanding communication

text a components of communication

text b features of communication

text c how long does it take to say i'm getting married

(i)

unit 3 verbal communication (i)

text a cultural differences on lexical level

text b translation and cultures

text c how to improve verbal communication

unit 4 verbal communication (ii)

unit 1 an introduction to intercultural communication

text a intercultural communication

text b the importance of training intercultural communication

awareness

text c the era of intercultural communication

text d stereotypes: an intercultural no-no

text e chinese and american understandings on

friendship

unit 2 understanding communication

text a components of communication

text b features of communication

text c how long does it take to say i'm getting married

(i)

unit 3 verbal communication (i)

text a cultural differences on lexical level

text b translation and cultures

text c how to improve verbal communication

unit 4 verbal communication (ii)

text a compliments in chinese and american english (1)

text b compliments in chinese and american english (2)

text c how to address people.'?

text d conversation and culture

unit 5 nonverbal communication (i)

text a nonverbal communication

text b making a gesture

text c every body' s talking

text d top 10 nonverbal communication tips

unit 6 nonverbal communication (ii)

text a how big is your space bubble

text b time sense: polychronicity and monochronicity

text c eye contact

unit 7 cross-gender communication

text a gender differences in communication

text b six principles for effective cross-gender

communication

text c gender issues

unit 8 understanding culture

text a what is culture?

text b features of culture

text c how long does it take to say i' m getting married

(ii)

unit 9 cultural diversity

text a the basic unit of society: the individual or the

collective?

text b family structure

text c friendship of american style

unit 10 cultural influence on perception

text a shakespeare in the bush

text b generalizations and stereotypes

text c american stereotypes of china

unit 11 culture shock

text a culture shock

text b how to survive culture shock

text c can you survive reverse culture shock?

unit 12 cultural differences in education

text a classroom expectations

text b 15 important cultural differences in the classroom

text c classroom culture

unit 13 cultural differences in etiquette and protocol

text a international gift-giving etiquette

text b business card etiquette

text c how tipping works

unit 14 cultural differences in business negotiation

text a cross-cultural negotiation

text b how to steer clear of pitfalls in cross-cultural

negotiation

text c the top ten ways culture affects negotiating style

unit 15 developing intercultural competence

text a a four-step approach to intercultural communication

training

text b developing intercultural communication

competence

text c cultural awareness

参考答案

主要参考文献

本书是在内容依托教学理念指导下，依托国家哲学社会科学项目“英浯专业基础阶段内容依托式教学改革研究”推出的系列英语内容依托教材之一。

　　本书针对的学生群体是具有中学英语基础的大学生，既适用于英语专业一、二年级学生，也适用于具有中学英语基础的非英语专业学生和英语爱好者学习。本书具备以下主要特色：

　　 *遵循了全新的教学理念
　　依托学生密切关注的跨文化交际的内容，结合跨文化交际知识组织学生进行语言交际活动。
　　 *涉及了系统的跨文化交际内容
　　涵盖跨文化交际学的基本知识和文化认知、文化冲突等内容，讨论了不同语境下的跨文化交际。
　　 *引进了真实的教学材料
　　真实、地道的语言材料，穿插了大量的插图、照片等真实的视觉材料，表现手段活泼，效果生动直观。
　　 *设计了新颖的教材板块
　　多样的板块设计促使学生积极思考、提问、探索、发现、批判，培养自主获得知识，发现问题和解决问题的能力。
　　 *提供了多样的训练活动
　　打破了传统教材单调的训练程式，帮助教师设置真实的语言运用情境，培养学生语言综合运用能力。
　　 *推荐了经典的学习材料
　　在每个章节的最后部分向学生推荐经典的书目、影视作品、名诗欣赏以及英文歌曲等学习资料，使教材具有了弹性和开放性，方便不同院校不同水平学生的使用。