西方社会礼仪与文化

Chapter 1 Outline of Western Culture and Etiquette 西方文化礼仪概述Intensive Reading1.1 The Conception of West1.2 What Is Culture?1.3 The Cultural Logic of Westerners1.4 What Is Etiquette?VocabularySituational DialoguesSupplementary ReadingChapter 2 Etiquette of Greetings 见面礼仪2.1 Forms of Address2.2 Ways of Daily Greetings2.3 Courtesy of Introduction2.4 Ways of Saying Goodbye2.5 Handshaking， Social Kissing and HuggingExercisesSituational DialoguesSupplementary ReadingChapter 3 Etiquette of Interpersonal Communication 人际交往写礼仪Intensive Reading3.1 Ladies First3.2 Paying a Visit3.3 Giving and Receiving Gifts3.4 Phone Calling Etiquette3.5 Four Dynamic Terms of CourtesyVocabularyExercisesSituational DialoguesSupplementary ReadingChapter 4 Etiquette of Practical Writings 文书礼仪Intensive Reading4.1 Invitations4.2 Letters4.3 Thank-you Note4.4 Email and Fax EtiquetteVocabularyExercisesSituational DialoguesSupplementary ReadingChapter 5 Etiquette of Behavior in Public Places 公共场所行为礼仪Intensive Reading5.1 Personal Space5.2 The Use of Cell Phones in Public5.3 At Concerts5.4 Riding Public Transportation and CarsVocabularyExercisesSituational DialoguesSupplementary ReadingChapter 6 Dining Etiquette 餐饮礼仪Intensive Reading6.1 The Table Setting……Chapter 7 Dressing Etiquette 着装礼仪Chapter 8 Wedding Etiquette 婚俗礼仪Chapter 9 Funeral Etiquette 丧葬礼仪Chapter 10 Business Etiquette 商务礼仪Chapter 11 Taboos in Western Culture and Etiquette 禁忌礼仪Chapter 12 Etiquette of Body Language 体态礼仪

《东方剑桥应用英语系列：西方社会礼仪与文化》详细介绍了西方社会的礼仪规范和相关文化背景，旨在帮助人们在对外交往中充分展现中国公民良好的礼仪素养和精神面貌。全书共分为12章，内容涵盖了西方礼仪文化概述、见面礼仪、人际交往礼仪、文书礼仪、公共场所行为礼仪、餐饮礼仪、着装礼仪、婚俗礼仪、丧葬礼仪、商务礼仪、禁忌礼仪和体态礼仪。《东方剑桥应用英语系列：西方社会礼仪与文化》在介绍西方社会礼仪规范的同时深入挖掘其后的文化根源和背景知识，每一章正文之后的情景对话和补充阅读材料都尽量保持了英语的原汁原味，有助于读者在阅读中学习地道的语言。　　《东方剑桥应用英语系列：西方社会礼仪与文化》可作为高校学生的选修课教材及英语、对外汉语等专业的拓展课程教材，也可作为课外阅读书籍，同时也适合出国留学人士和广大英语爱好者学习使用。