国际商务英语函电

Topic 1 Theory of Business Communication

Ⅰ Learning Outcomes

Ⅱ Communication

Topic 2 Writing Principles and Layout of Business Letters

Ⅰ Learning Outcomes

Ⅱ Brief Introduction of Principles for Business Communication

Ⅲ The Components of Business Letter

Ⅳ The Layout of a Business Letter

Ⅴ The Format of Envelopes

Ⅵ Specimen Letters

Topic 3 Establishing Business Relations&Credit Inquiry

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 4 Inquiry and Reply

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 5 Offer and Counteroffer

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 6 Purchase＆Sales Contract

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 7 Payment Terms

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 8 Establishment of and Amendment to L/C

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 9 TranspOrtatiOn

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 10 International TransportatiOn Insurance

Ⅰ Learning Outcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 11 Complaint Claim＆Settlement

Ⅰ Learning 0utcomes

Ⅱ Brief Introduction

Ⅲ Specimen Letters

Ⅳ Useful Expressions

Ⅴ Exercises

Topic 12 C0rrespondence on Other Trading Practice

Ⅰ Learning Outcomes

Ⅱ Specimen Letters

Ⅲ Useful Expressions

Topic 13 Functional Business Writing

Ⅰ Learning Outcomes

Ⅱ Invitation&Reply

Ⅲ Notice&Note

Ⅳ Announcement

Ⅴ Memorandums

Ⅵ Minutes

Ⅶ Agenda

Ⅷ Report

Appendix 1 外贸常用术语、词汇表

Appendix 2 世界主要港口

Appendix 3 世界主要货币

主要参考文献

作者王玉婧编写的《国际商务英语函电》体现了整个国际商务过程所必须的交际需要，是实现各职业能力、成为应用型贸易人才的前提条件。
　　本教材创新的在于开篇将商务沟通的理论整合进来，阐释了沟通的定义、分类及过程，从环境、语义、心里和文化等角度探讨了沟通失效的原因。在建立业务关系环节，添加了信用查询的相关知识和例信，并给出银行资信证明样本，使教材能够与实际更紧密地结合。
　　本教材可以培养学生使用英文信函进行国际贸易业务磋商的能力,让学生系统掌握国际货物买卖的一般程序、惯例和规则，提供学生分析问题和解决问题的能力，打造精通国际贸易业务的应用型和复合型人才。