出版社：北京大学出版社
年代：2011
定价：30.0
随着中外文化交流的加强，跨文化交际学课程在高等教育中受学生欢迎的程度越来越高。本书以语言信息、非语言信息、世界观、价值观等为单元主题，简明扼要地介绍跨文化交际的原则与方法。
Chapter One Introduction to Intercultural
Communication 1
1. The Chronological Development of Intercultural Communication /
1
(1) The Contemporary Intercultural Communication in the
U.S.A. / 2
(2) Intercultural Communication in China / 4
2. The Nature of Intercultural Communication / 5
3. Factors of the Development of Intercultural Communication /
6
(1) Technological Development/6
(2) Globalization of the Economy / 7
(3) Widespread Population Migration / 8
4. Why Study Intercultural Communication / 9
Chapter Two Culture and Cultural Patterns 21
1. The Nature of Culture / 21
2. Characteristics of Culture / 22
3. Whole Culture and Subculture / 24
4. The Nature of Cultural Patterns / 25
Chapter One Introduction to Intercultural
Communication 1
1. The Chronological Development of Intercultural Communication /
1
(1) The Contemporary Intercultural Communication in the
U.S.A. / 2
(2) Intercultural Communication in China / 4
2. The Nature of Intercultural Communication / 5
3. Factors of the Development of Intercultural Communication /
6
(1) Technological Development/6
(2) Globalization of the Economy / 7
(3) Widespread Population Migration / 8
4. Why Study Intercultural Communication / 9
Chapter Two Culture and Cultural Patterns 21
1. The Nature of Culture / 21
2. Characteristics of Culture / 22
3. Whole Culture and Subculture / 24
4. The Nature of Cultural Patterns / 25
5. Components of Cultural Patterns / 26
(1) Beliefs / 26
(2) Values / 26
(3) Norms / 27
(4) Social Practices / 27
6. An Overview of Five Cultural Orientations / 28
(l) Activity Orientation / 29
(2) Social Relations Orientation / 31
(3) Self-Orientation / 32
(4) World Orientation / 33
(5) Time orientation / 36
……
Intercultural Communication introduces the
major principles of interculturalcommunication and demonstrates
these principles in action by exploringdifferences in perception,
world views, values, and verbal and nonverbalmessages. The book
also includes current examples and concrete strategiesfor improving
intercultural communication. The book is divided into
eightchapters.
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| 书名 | 跨文化交际学教程站内查询相似图书 | ||
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| 出版地 | 北京 | 出版单位 | 北京大学出版社 |
| 版次 | 1版 | 印次 | 1 |
| 定价(元) | 30.0 | 语种 | 简体中文 |
| 尺寸 | 26 × 19 | 装帧 | 平装 |
| 页数 | 212 | 印数 | 4000 |
跨文化交际学教程是北京大学出版社于2011.4出版的中图分类号为 G115 的主题关于 文化交流－高等学校－教材 的书籍。