Step by Step听懂CNN财经评论

Step by Step听懂CNN财经评论

LiveABC互动英语公司, 编著

出版社:科学出版社

年代:2012

定价:58.0

书籍简介:

本书收录近年来CNN精选文章,分为行业之道、品牌哲学、财经内幕、商海识趣、环球生活等章节,具有内容丰富,深度解析财经生活,剖析全球动态的特点。搭配多功能原声互动光盘,是英语学习者的最佳利器。

书籍目录:

前言光盘使用方法行业之道广告大师告诉你--广告该怎么"玩"Modern Mad ManCreative Maverick David Droga Takes Stock of Today's AdvertisingLandscape探究百万名表的工艺价值The Hands of TimeGene!rations of Skilled Watchmakers Keep Piaget Ticking电子书将颠覆你的阅读习惯?E--Reader RevolutionMore Book Lovers Forsake Paper as the Electronic Medium Takes0ff电视购物的今与昔Home Shopping ChicHot Designers and Devoted Customers Flock to Cable TV's VirtualMalls视频网站"征战"正酣Live and UncensoredVideo Sites Challenge YouTube's Dominance of the OnlineFrontier品牌哲学从"汉堡"大学看麦当劳的员工训练哲学Hamburgerology 101McDonald's University Trains the Next Crop of Big MacManagers驰骋全球60年的法拉利60 Years in the Fast LaneRacing and Sports Car Legend Ferrari Celebrates'Landmark达美乐比萨吃起来像纸板?创意负评营销大成功A Hot Slice of the TruthDomino's Introduces New Pizza While Trashing the Old可口可乐传奇--咳嗽药水的成功故事Pop IconPutting the Fizz in the Coca-Cola Brand百年出版企业的经营之道In His BloodHarold McG raw Heads Family Media Empire财经内幕财经数据"EBITDA"背后的真相Jargon Buster:EBITDAA Sneaky Way to Hide a Company's Performance钻石晶莹剔透下的血泪真相Stones frOm BloodConflict Diamonds Continue to Flow frOm War-Torn West Africa格林斯潘回忆录大暴政治内幕The Gloves Come OffAlan Greenspan Pulls No Political Punches in His New Memoi r美国资本市场的警钟--席梦思破产内幕Bled DryCorrupt Capitalism Sends Mattress Icon to Its Deathbed美国房市泡沫化,格林斯潘是罪魁祸首?Savior or Saboteur?Did Alan Greenspan's Own Policies Build and Then Burst the HousingBubble?商海拾趣从全球首富到慈善家--CNN专访比尔·盖茨Gates on GivingMicrosoft Founder Discusses the Importance of Philanthropy in ToughTimes时尚奢华的黑暗面--难以杜绝的仿冒世界The Dark Side of LuxuryPolice and Officials Struggle to Stay Ahead of an Avalanche ofCheap Fakes都市奇观--油田就在你家旁边Downtown Drilling in DisguiseGoing Undercover to Pump uD L.A.'s Urban Oil Deposits为什么女人赚钱比男人少Bridging the GapWorking Women Still Struggle for Equal Pay广告技术大跃进--你看广告,广告也看你Ads That Watch YouThe Next Generation of Computerized Billboards Gets Personal史上最大的豪华客机世纪首航Maiden FlightPassengers Pay Top Dollar to Soar into History on the A380东芝发布甲醇充电移动电话Toshiba Introduced Fuel-Cell Phone你所不知道的美国职业棒球比赛作弊手法Baseball's Cheating ChampsPlaying Fast and Loose with the Rules Started Long Before theSteroid Scandal都是火山惹的祸--英航高空惊魂记Terror at 37,000 FeetNear Disaster Illustrates the Dangers of Volcanic Ash全球粮食价格不断攀升The Cupboard Is BareA Perfect Storm of Factors Sap World Food Supply地球变暖是世纪大骗局?Too Hot to Handle?Opponents Give Global Warming the Cold Shoulder

内容摘要:

  英语学了这么多年,想看看英语新闻却觉得听起来很吃力?看着新闻画面似乎不难猜出新闻主要事件是什么,但对于新闻细节内容却几乎听不懂?收听国际英语新闻是与国际接轨、掌握时事最好的方式,而CNN是最具国际知名度的新闻媒体之一。由LiveABC编著的《STEP BYSTEP听懂CNN财经评论》内容均取材自CNN电视新闻网,对于想要提高英语水平及职场竞争力,同时了解科技前沿与发展脉络,拓展视野,吸收新知的读者,本书将是您的最佳选择。

书籍规格:

书籍详细信息
书名Step by Step听懂CNN财经评论站内查询相似图书
丛书名CNN互动英语系列
9787030356833
如需购买下载《Step by Step听懂CNN财经评论》pdf扫描版电子书或查询更多相关信息,请直接复制isbn,搜索即可全网搜索该ISBN
出版地北京出版单位科学出版社
版次1版印次1
定价(元)58.0语种简体中文
尺寸24 × 17装帧平装
页数 250 印数

书籍信息归属:

Step by Step听懂CNN财经评论是科学出版社于2012.10出版的中图分类号为 H319.9 的主题关于 经济-英语-听说教学-自学参考资料 的书籍。