出版社:电子工业出版社
年代:2013
定价:37.0
本书紧密结合行业企业特点、加强专业英语实践教学,既适应我国金融改革和经济全球化的需要,又为学生就业着想、关注岗位和业务实际工作需要;内容包括:银行业务、投资理财、保险营销、实用会计、证券业务等五部分,涉及银行服务、金融投资、保险营销、会计核算、簿记工作等业务;每章安排要点提示、词汇热身、情景对话、专业阅读、实操练习和财经贴士等形式;注重系统化、集成化、规范化及通用性,强调理论适中、注重应用与实用、贴近就业岗位,突出口语表达和书面读写实操能力的提高。
Part I BANKING SERVICE
Unit 1ENQUIRY DESK
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Greetings in a Bank
Dialogue 2Where is ATM Nearby?
Dialogue 3Something about Time Deposits
Dialogue 4Inquiry about Travelers Check
Dialogue 5Sending Money Abroad
Professional ReadingBanking
Notes
Practical Exercises
Words Banks
Unit 2 OPENING AN ACCOUNT
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Opening a Current Saving Account
Dialogue 2Opening a Fixed Deposit Account
Dialogue 3Opening a Foreign Currency Deposit Account
Dialogue 4Opening a Checking Account
Professional ReadingDifferent Types of Accounts
Notes
Practical Exercises
Words Banks
Unit 3ASKING FOR A LOAN
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Personal Loan
Dialogue 2Housing Mortgage Loan
Dialogue 3Remittance
Dialogue 4Cashing the Remittance
Professional ReadingLoans
Notes
Practical Exercises
Words Banks
Unit 4MONEY EXCHANGE
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1US Dollars & RMB Exchange
Dialogue 2Cash the Travelers Check
Dialogue 3Fill out the Exchange Form
Dialogue 4Reporting a Lost Card
Dialogue 5Confiscating Counterfeit Notes
Professional ReadingMoney and Money Exchange
Notes
Practical Exercises
Words Banks
Part II INSURANCE MARKETING
Unit 1INSURANCE CONSULTATION
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Consulting about the Importance of Insurance
Dialogue 2The Options of Insurance
Dialogue 3Skills Required as Insurance Professionals
Dialogue 4Applying for the Position of an Insurance Agent
Professional ReadingThe Overview of Insurance
Notes
Practical Exercises
Words Banks
Unit 2 LIFE & HEALTH INSURANCE
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Introducing a New Insurance Product
Dialogue 2Are You Insured?
Dialogue 3The Claims Conditions
Dialogue 4Representing the Policy
Dialogue 5Policy Delivery
Professional ReadingLife Insurance
Notes
Practical Exercises
Words Banks
Unit 3 PROPERTY INSURANCE
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Consulting about Property Insurance
Dialogue 2Asking for Claim
Dialogue 3A Research on the Spot
Dialogue 4Settlement of Claims and Liability
Professional ReadingProperty Insurance
Notes
Practical Exercises
Words Banks
Unit 4 CREDIT INSURANCE
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Consulting about Credit Insurance
Dialogue 2Before Signing a Contract
Dialogue 3Refusal of Claim
Dialogue 4Cargo Insurance
Professional ReadingCredit Insurance & Reinsurance
Notes
Practical Exercises
Words Banks
Part III SECURITIES BUSINESS
Unit 1STOCK INVESTMENT
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Securities Account Opening(A Shares)
Dialogue 2Ways of Stock Investment
Dialogue 3Stock Market Information
Dialogue 4When to Sell Stocks
Professional ReadingStock Market
Notes
Practical Exercises
Words Banks
Unit 2FUND
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Asking for Opening a Fund Account
Dialogue 2Fund Account Opening
Dialogue 3Asking for Trading Hours and Trading Fees
Dialogue 4Ways of Fund Investment
Professional ReadingFunds
Notes
Practical Exercises
Words Banks
Unit 3BOND
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Bond Investment
Dialogue 2Tbonds
Dialogue 3Forgetting Login Password
Dialogue 4Transferring Securities
Professional ReadingBond Notes
Practical Exercises
Words Banks
Unit 4DEAL IN FUTURE
Learning Objectives Warmingup
Situational Dialogues
Dialogue 1Future Contracts and Forward Contracts
Dialogue 2Opening a Commodities Trading Account
Dialogue 3Trading Commodities
Dialogue 4To Become a CTA
Professional ReadingIntroduction to Futures Markets
Notes
Practical Exercises
Words Banks
Part IV FINANCIAL ANALYSIS
Unit 1FINANCIAL RESOURCES
Learning Objectives
Warmingup
Situational Dialogues
Dialogue 1Applying for Working Capital
Dialogue 2Accounts Receivable Financing
Dialogue 3Equity Financing
Dialogue 4Debt Financing
Professional ReadingFinancial Resources Notes
Practical Exercises
《普通高等教育“十二五”国家级规划教材:财经岗位英语(第3版)》自2005年出版以来深受全国高校广大师生及企业的欢迎,已成为财经专业英语课程的首选教材,并于2008年被评为国家教育部“普通高等教育‘十一五’国家级规划精品教材”。此次修订再版,作者审慎地对原教材进行反复推敲和认真修改,根据行业、企业及职业岗位需要,对该书体例、章节和内容进行了重新定位和改写,以使其更贴近现代经济发展,更符合社会用人需要,更好地为财经专业英语教学实践服务。
书籍详细信息 | |||
书名 | 财经岗位英语站内查询相似图书 | ||
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出版地 | 北京 | 出版单位 | 电子工业出版社 |
版次 | 3版 | 印次 | 1 |
定价(元) | 37.0 | 语种 | 简体中文 |
尺寸 | 26 × 19 | 装帧 | 平装 |
页数 | 印数 |
财经岗位英语是电子工业出版社于2013.7出版的中图分类号为 H31 的主题关于 经济-英语-高等职业教育-教材 的书籍。