出版社:暨南大学出版社
年代:2014
定价:39.8
本书属于21世纪应用型本科教育行业英语系列教材之一。本书以空调制冷行业为背景,涉及的内容包括空调制冷领域的发展史及技术简介、品牌企业、空调制冷设备、市场推广与宣传、市场份额与经济发展、行业法规、行业交流、行业前沿等。全书共八个单元,每个单元包括:单元目标、听与说、读与写、职场项目和职业沙龙。书后附学习伴侣,满足学生自主学习需求。
前言
Unit 1 An Overview of Refrigeration & Air Conditioning
Listening Situation 1 Talking about Refrigeration
Situation 2 Talking about the Purpose of Refrigeration
Speaking Situation 3 Talking about the History of Air Conditioners
Situation g Asking about a Job Opening
Reading Passage 1 History of Refrigeration
Passage 2 Air Conditioning Systems
Writing A Letter of Job Application
Workplace Project
Career Salon
New Words and Expressions
Unit 2 Established Enterprises
Listening Situation 1 Showing Visitors around the Factory
Situation 2 Visiting the Main Plant
Speaking Situation 3 Introducing the Producing Process
Situation 4 Negotiating a Deal
Reading Passage 1 China's Haier Benefits from China-ASEAN FI'A
Passage 2 History of Trane
Writing A Resume
Workplace Project
Career Salon
New Words and Expressions
Unit 3 Facilities of Refrigeration & Air Conditioning
Listening Situation 1 Talking about How to Choose an Air Conditioner
Situation 2 Learning about How a Fridge Works
Speaking Situation 3 Buying a Refrigerator
Situation 4 Negotiating the Price
Reading Passage 1 Types of Air Conditioners (AC)
Passage 2 Residential vs. Commercial Refrigeration
Writing Sample 1 An Inquiry Letter
Sample 2 A Letter in Response to Inquiry
Workplace Project
Career Salon
New Words and Expressions
Unit 4 Marketing Promotion of Refrigeration & Air Conditioning
Listening Situation 1 Interviewing for a Sales Position
Situation 2 Introducing Haier's Market Condition
Speaking Situation 3 Interviewing a Refrigerator Magnate
Situation 4 Looking for an Air-conditioner
Reading Passage 1 Gree's Inverter Air Conditioner Gaining Competitive Edge -,
Passage 2 Buying Refrigerators on eBay
Writing Sales Contract
Workplace Project
Career Salon
New Words and Expressions
Unit 5 Market Share of Refrigeration & Air Conditioning
Listening Situation 1 Talking about an Air Conditioner Company
Situation 2 Introducing LG
Speaking Situation 3 Scheduling a Delivery
Situation 4 Failing to be Delivered on Time
Reading Passage 1 Global and China Automotive Air Conditioner Industry Report (2009 -
2010)
Passage 2 Air-conditioning Market Hotting Up
Writing An Order Letter
Workplace Project
Career Salon
New Words and Expressions
Unit 6 Industry Regulations
Listening Situation 1 Informing the Bad News
Situation 2 Facing the Trade Protectionism
Speaking Situation 3 Having a Dispute
Situation 4 Turning to Arbitration
Reading Passage 1 Soleus Denkands $150M over Gree's Fire-Prone Dehumidifiers
Passage 2 Energy-saving Air Conditioners Get Support
Writing Sample 1 A Letter of Complaint
Sample 2 A Letter Responding to a complaint
Workplace Project
Career Salon
New Words and Expressions
Unit 7 Industry Communication
Listening Situation 1 Inquiring about an International AC Exhibition
Situation 2 Communicating with a Foreign Businessman
Speaking Situation 3 Talking about an International AC Exhibition
Situation 4 Attending a Postponed Conference
Reading Passage 1 Introduction to ACRIB
Passage 2 The 6th Guangzhou International Automotive Air-conditioning &
Cold Chain Technology Exhibition China 2009
Writing Conference Agenda
Workplace Project
Career Salon
New Words and Expressions
Unit 8 The Industry Frontline
Listening Situation 1 Talking about Natural Air-conditioning Designs
Situation 2 Talking about the Examles of Biomimicry
Speaking Situation 3 Talking about the Latest Trends in Air Conditioning Systems
Situation 4 Talking about a Refrigerator of the Future
Reading Passage 1 Development Trends of Chinese Refrigeration Products
Passage 2 Ground-source Heat Pump Systems
Writing A Memo
Workplace Project
Career Salon
New Words and Expressions
Appendix I Key to Exercises
Appendix II Scripts for Listening
Appendix III Chinese Translation of the Reading Passages
Appendix IV Glossary
《空调制冷行业英语》以空调制冷行业为背景,涉及的内容包括空调制冷领域的发展史及技术简介、品牌企业、空调制冷设备、市场推广与宣传、市场份额与经济发展、行业法规、行业交流、行业前沿等。全书共八个单元,每个单元包括:单元目标、听与说、读与写、职场项目和职业沙龙。书后附学习伴侣,满足学生自主学习需求。
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出版地 | 广州 | 出版单位 | 暨南大学出版社 |
版次 | 1版 | 印次 | 1 |
定价(元) | 39.8 | 语种 | 简体中文 |
尺寸 | 26 × 19 | 装帧 | 平装 |
页数 | 印数 |
空调制冷行业英语是暨南大学出版社于2015.6出版的中图分类号为 H31 的主题关于 空气调节器-制冷技术-英语-高等学校-教材 的书籍。