出版社:中国商务出版社
年代:2012
定价:29.0
本书具有鲜明的时代感,体例设计新颖,具有“实用性、拓展性、话题式、职场化、任务化”等特点。本书将英语语言与国际商务专业知识相结合,根据外贸业务的主要环节和商务活动的特定情境,精心设计了国际商务参展、实地参观公司、商务宴请和观光、商品价格磋商、商品品质磋商、商品包装磋商、商品船期磋商、保险条款磋商、支付条款磋商、提前交货磋商、合同签订、代理事项磋商、合同善后索赔问题磋商等13个职场化的商务沟通场景。此书就是为了满足国际商务从业者或有志于从事国际商务的人士的相关需要而编写。
Unit 1 International Exhibition and Trade
Getting started
Lead-in
The price is still on the high side
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I商务礼仪——如何正确使用名片
Appendix II展览会介绍
Appendix III INTRODUCTION TO THE AUTUMN CANTON FAIR 2011
Unit 2 ViSit to a Company
Getting started
Lead-in
The price is still on the high side
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同北欧人进行商务沟通?
Appendix Ⅱ国际商务着装须知
Unit 3 Business Dinner and Sightseeing
Getting started
Lead-in
They all taste delicious
Task
Useful Expressio
Discussion
Our fi t place is the West Lake
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同韩国人进行商务沟通?
Appendix II中国菜肴常见刀法中英文对照
Appendix III中国菜肴常见烹调法中英文对照
Appendix IV西餐简介
Appendix V饮料及酒类中英文对照
Unit 4 Price
Getting started
Lead-in
The price is still on the high side
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同印度人进行商务沟通?
Appendix II国际商务接待礼仪
Unit 5 Quality
Getting started
Lead-in
Quality is of utmost importance
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同英国人进行商务沟通?
Appendix U国际商务活动中的握手礼仪
Unit 6 Packing
Getting started
Lead-in
Top products require top packing
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同加拿大人进行商务沟通?
Appendix II国际商务活动中的交谈礼仪
Unit 7 Shipment
Getting started
Lead-in
If you can advance the shipment
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同美国人进行商务沟通?
Appendix II国际商务活动中的餐桌礼仪
Appendix IU世界主要港口
Unit 8 I urance
Getting started
Lead-in
What risks should be covered?
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同阿拉伯人进行商务沟通?
Appendix II国际商务活动中的电话礼仪
Appendix III中国保险条款海运货物保险险别
Unit 9 Payment
Getting started
Lead-in
Do you accept D/P?
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同巴西人进行商务沟通?
Appendix II国际商务活动中的拜访礼仪
Appendix III国际贸易结算方式中英文对照
Unit 10 Delivery
Getting started
Lead-in
We will try our best to speed up the delivery
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同法国人进行商务沟通?
Appendix II国际商务活动中的谈判礼仪
Unit 11 Contract
Getting started
Lead-in
Can we sign the contract today?
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同德国人进行商务沟通?
Appendix II国际商务活动中的签约礼仪
Appendix III外销合同模版
Unit 12 Agency
Getting started
Lead-in
The possibility of being your agency in Australia
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同澳大利亚人进行商务沟通?
Appendix II国际商务活动中的送礼礼仪
Unit 13 Claim
Getting started
Lead-in
But I have to inform you of bad news
Task
Useful Expressio
Assignment and Situational Role-play
My Learning Files
Appendix I怎样同日本人进行商务沟通?
Appendix II国际商务活动中的进口索赔
References
《中国国际贸易学会十二五规划教材:商务沟通》将英语语言与国际商务专业知识相结合,根据外贸业务的主要环节和商务活动的特定情境,精心设计了国际商务参展、实地参观公司、商务宴请和观光、商品价格磋商、商品品质磋商、商品包装磋商、商品船期磋商、保险条款磋商、支付条款磋商、提前交货磋商、合同签订、代理事项磋商、合同善后索赔问题磋商等13个职场化的商务沟通场景。
书籍详细信息 | |||
书名 | 商务沟通站内查询相似图书 | ||
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出版地 | 北京 | 出版单位 | 中国商务出版社 |
版次 | 1版 | 印次 | 1 |
定价(元) | 29.0 | 语种 | 简体中文 |
尺寸 | 26 × 19 | 装帧 | 平装 |
页数 | 264 | 印数 | 3000 |
商务沟通是中国商务出版社于2012.4出版的中图分类号为 F715 的主题关于 商业管理-公共关系学-高等学校-教材 的书籍。