出版社:山东人民出版社
年代:2013
定价:35.0
本书突破常规编写格局,以能力培养为核心,注重案例分析和交际的实践层面:在单元开始安排导入性案例;精心设计课堂活动与练习,将交际知识转化为交际技能。全书共十篇,适合一个学期使用。内容丰富,体例新颖。
前言
Chapter 1 Introduction to Intercultural Communication
Learning Objectives
Warm—up Activities
1.The Origins of Intercultural Communication
2.The History of Intercultural Communication Study
3.What Is Intercultural Communication?
4.Factors of Intercultural Communication Development
5.Significance of Intercultural Communication Study
Questions for Discussion
After—reading Activities
Further Reading
Chapter 2 Culture and Communication
Learning Objectives
Warm—up Activities
1.What Is Culture?
2.What Is Communication?
3.Culture and Communication
Questions for Discussion
After—reading Activities
Further Reading
Chapter 3 Cultural Values
Learning Objectives
Warm—up Activities
1.What Is Value?
2.Kluckhohn and Strodtbeck's Value Orientations
3.Hofstede's Cultural Dimensions
4.Hall's Culture Context Model
Questions for Discussion
After—reading Activities
Further Reading
Chapter 4 Verbal Communication
Learning Objectives
Warm—up Activities
1.Language and Culture
2.Language Diversity
3.Culture's Impact on Verbal Communication
4.Verbal Communication Styles
5.Social Interaction Customs
Questions for Discussion
After—reading Activities
Further Reading
Chapter 5 Nonverbal Communication
Learning Objectives
Warm—up Activities
1.The Nature of Nonverbal Communication
2.Nonverbal Communication and Culture
3.Categories of Nonverbal Communication
4.Functions of Nonverbal Communication
5.Using Nonverbal Communication Skillfully
Questions for Discussion
After—reading Activities
Further Reading
Chapter 6 Culture Shock and Intercultural Adaptation
Learning Objectives
Warm—up Activities
1.What Is Culture Shock?
2.Intercultural Adaptation
3.Factors Influencing Long—term Adaptation
4.Suggestions on Fighting Culture Shock
Questions for Discussion
After—reading Activities
Further Reading
Chapter 7 Cultural Differences in Business Context
Learning Objectives
Warm—up Activities
1.Business Etiquette and Protocol
2.Business Negotiation
3.Becoming a Qualified Negotiator
Questions for Discussion
After—reading Activities
Further Reading
Chapter 8 Conflicts and Intercultural Communication Competence
Learning Objectives
Warm—up Activities
1.Intercultural Conflicts
2.Determinant Factors of Conflicts
3.What Is Intercultural Communication Competence?
4.Dimensions of Intercultural Communication Competence
5.Developing Intercultural Communication Competence
Questions for Discussion
After—reading Activities
Further Reading
Appendix Movie Clips
References
Key for Reference
《跨文化交际实用教程/临沂大学优秀校本教材》以跨文化交际能力培养为目标,以跨文化交际理论和东西方文化对比为主要内容;注重培养学生在对异域文化的了解中加深对英语语言现象及其文化内涵的理解和领悟,解决在跨文化交际中因文化差异而产生的种种困惑。
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出版地 | 济南 | 出版单位 | 山东人民出版社 |
版次 | 1版 | 印次 | 1 |
定价(元) | 35.0 | 语种 | 简体中文 |
尺寸 | 24 × 17 | 装帧 | 平装 |
页数 | 印数 |
跨文化交际实用教程是山东人民出版社于2013.6出版的中图分类号为 H31 的主题关于 英语-高等学校-教材 的书籍。