跨文化交际实用教程

跨文化交际实用教程

刘乃美, 著

出版社:山东人民出版社

年代:2013

定价:35.0

书籍简介:

本书突破常规编写格局,以能力培养为核心,注重案例分析和交际的实践层面:在单元开始安排导入性案例;精心设计课堂活动与练习,将交际知识转化为交际技能。全书共十篇,适合一个学期使用。内容丰富,体例新颖。

书籍目录:

前言

Chapter 1 Introduction to Intercultural Communication

Learning Objectives

Warm—up Activities

1.The Origins of Intercultural Communication

2.The History of Intercultural Communication Study

3.What Is Intercultural Communication?

4.Factors of Intercultural Communication Development

5.Significance of Intercultural Communication Study

Questions for Discussion

After—reading Activities

Further Reading

Chapter 2 Culture and Communication

Learning Objectives

Warm—up Activities

1.What Is Culture?

2.What Is Communication?

3.Culture and Communication

Questions for Discussion

After—reading Activities

Further Reading

Chapter 3 Cultural Values

Learning Objectives

Warm—up Activities

1.What Is Value?

2.Kluckhohn and Strodtbeck's Value Orientations

3.Hofstede's Cultural Dimensions

4.Hall's Culture Context Model

Questions for Discussion

After—reading Activities

Further Reading

Chapter 4 Verbal Communication

Learning Objectives

Warm—up Activities

1.Language and Culture

2.Language Diversity

3.Culture's Impact on Verbal Communication

4.Verbal Communication Styles

5.Social Interaction Customs

Questions for Discussion

After—reading Activities

Further Reading

Chapter 5 Nonverbal Communication

Learning Objectives

Warm—up Activities

1.The Nature of Nonverbal Communication

2.Nonverbal Communication and Culture

3.Categories of Nonverbal Communication

4.Functions of Nonverbal Communication

5.Using Nonverbal Communication Skillfully

Questions for Discussion

After—reading Activities

Further Reading

Chapter 6 Culture Shock and Intercultural Adaptation

Learning Objectives

Warm—up Activities

1.What Is Culture Shock?

2.Intercultural Adaptation

3.Factors Influencing Long—term Adaptation

4.Suggestions on Fighting Culture Shock

Questions for Discussion

After—reading Activities

Further Reading

Chapter 7 Cultural Differences in Business Context

Learning Objectives

Warm—up Activities

1.Business Etiquette and Protocol

2.Business Negotiation

3.Becoming a Qualified Negotiator

Questions for Discussion

After—reading Activities

Further Reading

Chapter 8 Conflicts and Intercultural Communication Competence

Learning Objectives

Warm—up Activities

1.Intercultural Conflicts

2.Determinant Factors of Conflicts

3.What Is Intercultural Communication Competence?

4.Dimensions of Intercultural Communication Competence

5.Developing Intercultural Communication Competence

Questions for Discussion

After—reading Activities

Further Reading

Appendix Movie Clips

References

Key for Reference

内容摘要:

《跨文化交际实用教程/临沂大学优秀校本教材》以跨文化交际能力培养为目标,以跨文化交际理论和东西方文化对比为主要内容;注重培养学生在对异域文化的了解中加深对英语语言现象及其文化内涵的理解和领悟,解决在跨文化交际中因文化差异而产生的种种困惑。

书籍规格:

书籍详细信息
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出版地济南出版单位山东人民出版社
版次1版印次1
定价(元)35.0语种简体中文
尺寸24 × 17装帧平装
页数印数

书籍信息归属:

跨文化交际实用教程是山东人民出版社于2013.6出版的中图分类号为 H31 的主题关于 英语-高等学校-教材 的书籍。