出版社:东北财经大学出版社
年代:2008
定价:21.0
本教材由四个单元组成,包括展前、展中、展后和会议。每个单元又由若干课构成,每课都有中文导读、英文导入、情景对话、实用句型、课文、注释、练习以及更多阅读等部分。练习包括回答问题、角色扮演、阅读理解和翻译等。
Unit1PreparationforExhibition(展前)
LessonOneBriefIntroductiontoConventionsandExhibitions
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonTwoPlanningtheExhibition
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonThreeExhibitionMarketing
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonFourInvitation
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
Unit2AttheExhibition(展中)
LessonOneReceivingClients
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThFee:IntensiveReading
SectionFour:ReadMore
LessonTwoSalesPresentation
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonThreeBusinessNegotiation
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonFourSigningaContract
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThFee:IntensiveReading
SectionFour:ReadMore
LessonFiveOrganizingActivities
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
Unit3ExhibitionFollow-Up(展后)
LessonOneFollow-uDBusinesses
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonTwoExhibitionResultsAnalysis
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
Unit4Convention(会议)
LessonOneBookingaMeeting
SectionOne:kadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonTwoPreparationforInternationalConvention
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFoLlr:ReadMore
LessonThreeOpeningandClosingCeremony
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
LessonFourNotice
SectionOne:Leadin
SectionTwo:SpeakandAct
SectionThree:IntensiveReading
SectionFour:ReadMore
附录1主要国际会议、展览行业组织
附录2会展词汇与术语
主要参考文献
练习参考答案
本教材从情景对话入手,培养学生的英语听说实际应用能力。按会展行业工作流程的顺序来设计编排内容,涵盖了会展业服务和管理的主要内容。避免过于强调阅读、词汇、语法和翻译的学习,而是将职业技能的训练贯穿于英语学习中,使学习者感到明确的职业指向性。本教材不仅可以作为中高等职业院校会展专业学生的教材,还可以作为有志从事会展工作的专业人士、管理人员、翻译人员的参考资料。
书籍详细信息 | |||
书名 | 会展英语站内查询相似图书 | ||
9787811225228 《会展英语》pdf扫描版电子书已有网友提供下载资源链接 | |||
出版地 | 大连 | 出版单位 | 东北财经大学出版社 |
版次 | 1版 | 印次 | 1 |
定价(元) | 21.0 | 语种 | 简体中文 |
尺寸 | 26 | 装帧 | 平装 |
页数 | 160 | 印数 | 3000 |
会展英语是东北财经大学出版社于2008.12出版的中图分类号为 H31 的主题关于 展览会-英语-高等学校:技术学校-教材 的书籍。