人性的弱点

Part 1 Fundamental Techniques in Handling People

1.“If You Want to Gather Honey， Don’t Kick Over the Beehive”

2.The Big Secret of Dealing with People

3.“He Who Can Do This Has the Whole World with Him. He Who Cannot Walks a Lonely Way”

Part 2 Ways to Make People Like You

1. Do This and You’ll Be Welcome Anywhere

2. A Simple Way to Make a Good First Impression

3. If You Don't Do This， You Are Headed for Trouble

4. An Easy Way to Become a Good Conversationalist

5. How to Interest People

6. How to Make People Like You Instantly

Part 3 How to Win People to Your Way of Thinking

1.You Can’t Win an Argument

2.A Sure Way of Making Enemies—and How to Avoid It

3.If You’re Wrong， Admit It

4.A Drop of Honey

5.The Secret of Socrates

6.The Safety Valve in Handling Complaints

7.How to Get Cooperation

8.A Formula That Will Work Wonders for You

9.WhatEverybody Wants

10.An Appeal That Everybody Likes

11.The Movies Do It. Tv Does It. Why Don’t You Do It?

12.When Nothing Else Works， Try This

Part 4 Be a Leader： How to Change People without Giving Offense or Arousing Resentment

1.If You Must Find Fault， This Is the Way to Begin

2.How to Criticize—and not Be Hated for It

3.Talk About Your Own Mistakes First

4.No One Likes to Take Orders

5.Let the Other Person Save Face

6.How to Spur People on to Success

7.Give a Dog a Good Name

8.Make the Fault Seem Easy to Correct

9.Making People Glad to Do What You Want

Part 5 Letters That Produced Miraculous Results

Part 6 Seven Rules for Making Your Home Life Happier

1.How to Dig Your Marital Grave in the Quickest Possible Way

2.Love and Let Live

3.Do This and You’ll Be Looking up the Time-Tables to Reno

4.A Quick Way to Make Everybody Happy

5.They Mean so Much to a Woman

6.If You Want to Be Happy， Don’t Neglect This One

7.Don’t Be a “Marriage Illiterate”

戴尔·卡耐基是美国的成功学大师，他将自身感悟与心理学相结合来探寻成功之路，其著作中的思想和理论方法，长久以来启迪着人们去思索成功的奥秘，并努力付诸实践本书共分六个部分：与人相处的基本技巧、如何赢得他人好感、如何说服他人、如何成为一名领袖、创造奇迹的书信、让家庭生活更加幸福的七条法则。全书覆盖处理人际关系的各个方面，旨在引领人们用心思考，收获启迪，在实际行动中规范自己的言行，从而更好地与他人相处，获得家庭和事业的双丰收。
　 本书在呈现经典英文原著的同时另附详细的注解，特别是书中各类表述性格特征、心理活动的词汇，都相应给出了中文意思，既有利于提高读者的阅读能力，又能增强读者对文章内容主旨的把握。

《人性的弱点》出版价值：
1.本书影响广泛，在西方国家获得了极高的知名度，至今仍在不断改版，并被翻译成将近60种语言文字行销全球。据不完全统计，本书销量总数已达九千多万册，拥有4亿多读者。被誉为“人类出版史上的奇迹”。
2.本书创造了全世界图书销售的空前纪录。在经济大萧条时期，本书帮助无数人度过了难关，极大地满足了人性的需要。本书自1937年出版以来，已经使全世界无数人重塑了自我，踏上了成功之路。
3.本书影响了社会各界人士，例如大发明家爱迪生，印度圣雄甘地，《米老鼠》之父华特?迪士尼，建筑业的奇迹创造者里维父子，旅馆业大亨希尔顿，麦当劳创始人克洛克等，以及其他人士包括军政要员和多位美国总统。
4.70年来始终被西方世界视为社交技巧的圣经之一。
5.本书赢得了多种好评：
它改变了我的人生——沃伦?巴菲特
成功的励志书……卡内基作品。——《泰晤士报》
它对我的人生产生了不可估量的影响，我认为每个人都应该读一读这本书。——知名记者及小说家珍妮?科尔根
认真地阅读本书，你将重塑自我……轻松地阅读本书，它则会成为你的实用向导。——《精神与命运》杂志
另外，这本书还有很多的优点和卖点适合营销推广。