商务英语口语简单学

商务英语口语简单学

卢欣, 主编

出版社:大连理工大学出版社

年代:2011

定价:32.0

书籍简介:

本书11大部分,分别为谈判技巧,谈判细节,代理洽谈,其他谈判,商务接待,市场营销,客户服务,商务会议,商务电话,企业经营,日常工作。

书籍目录:

Unit 1 谈判技巧

1.寒暄小叙 Small Talk

2.言归正传 Getting Down to Business

3.明确问题 Clarifying

4.暂且到此 Breaking Off

5.恢复谈判 Renewing Negotiation

6.完成谈判 Concluding Negotiation

7.意见一致 In Agreement

8.意见相左 Difference of Opinion

9.暂无定论 Not Final Decision

10.谈判建议 Giving Suggestion

11.双方妥协 Meeting Half-way

12.单方让步 Unilateral Concession

13.球踢对方The Ball's in Their Court

14.威胁施压 Exerting Pressure

15.强硬路线 Hard Line

16.无能为力 Helplessness

17.商定仲裁 Negotiating Arbitration

18.签订合同 Signing Contract

19.合作回顾 Business Review

20.合作展望 Business Prospect

Unit 2 谈判细节

21.建立贸易联系Establishing Trade Relations

22.公司介绍 Company Profile

23.业务范围 Line of Business

24.感兴趣与否 Interested or not

25.询盘 Making Inquiries

26.报价方式 Way of Quoting

27.商品品质 Quality of Goods

28.商品数量 Quantity of Goods

29.发盘 Making An Offer

30.发盘有效期Validity of Offer

31.认为价格过高Price on the High End

32.要求减价 Asking for Price Reduction

33.拒绝降价No Room for Bargaining

34.同意降价 Making a Reduction

35.卖方调高价格 Adjusting Selling Price

36.洽谈佣金 Negotiating Commission

37.洽谈折扣 Negotiating Discount

38.接受 Acceptance

39.拒绝 Declining an Offer

40.付款条件Terms of Payment

41.信用证付款 Payment by L/C

42.信用证效期 Expiry Date of L/C

43.托收付款 Collection

44.要求更优惠的付款方式Asking for More Favorable Terms

45.结算货币 Currency for Settlement

46.包装 Packing

47.运输标志/唛头 Marking

48.运输方式 Mode of Transportation

49.集装箱运输Containerization

50.多式联运Multi-modal Combined Transportation

51.商定交货日期 Setting Date of Delivery

52.即装 Prompt Shipment

53.分批装运 Partial Shipment

54.装货港 Loading Port

55.卸货港 Unloading Port

56.租船订舱 Chartering & Booking Shipping Space

57.转船 Transshipment

58.装运须知 Shipping Instructions

59.装运通知 Shipping Advice

60.船公司 Shipping Company

61.运输费用 Freight

62.保险 Arranging Insurance

63.订货 Placing an Order

64.无货可供 Out of Stock

65.商品检验 Commodity Inspection

66.开立信用证 Opening L/C

67.催开信用证Expediting L/C

68.修改信用证 Amending L/C

69.提前装运 Making Earilier Delivery

70.催促装运Expediting Shipment

71.缮制单据 Making out Documents

72.索款与付款 Making Payment

73.包装不当 Improper Packing

74.货物有损毁 Damage to Goods

75.货物错发 Wrong Delivery

76.质量低劣 Inferior Quality

77.短交与超重 Short Delivery

78.迟交/迟装 Late Shipment

79. 要求索赔 Lodging a Claim

80.处理索赔--同意赔偿 Accepting Claim

81.处理索赔--拒绝赔偿 Turning Down Claim

82.处理索赔--查后再定 Dealing after Check

83.处理索赔--责任在保险方/船方 Insurance/Shipping Company at Fault

Unit 3 代理洽谈

84.物色代理 Looking Out For An Agent

85.接受代理聘请 Accepting Agency Offer

86.申请为代理 Applying For Being An Agent

87.同意代理申请 Approving Agency Application

88.拒绝代理申请 Declining Agency Application

89.有条件同意代理申请 Conditionally Approving Agency Application

90.代理的优势 Advantages of Being An Agent

91.代理的年销售额/量 Annual Turnover

92.代理的促销计划 Marketing Plan

93.代理的佣金 Commission of An Agent

94.对代理的要求 Requirements for An Agent

95.签订代理协议 Signing Agency Agreement

96.续签代理协议 Renewing Agency Agreement

97.代理协议的履行情况 Performance of Agency Agreement

Unit 4 其他谈判

招标投标 Bid Invitation & Tendering

合并收购 Merger & Acquisition

投资环境介绍 Investment Environment

合资企业 Joint Venture

技术转让Technology Transfer

补偿贸易 Compensation Trade

加工装配贸易 Processing & Assembling Trade

寄售

Unit 5 商务接待

105.办公室赴约 Keeping An Appointment

106.无约造访 Calling Without An Appointment

107.办公室接待 Office Reception

108.宴请 Invitation to Dinner

109.宴会致词 Feast Address

110.喝酒 Drinking

111.饮食喜好 Food Preference

112.点菜 Ordering

113.就餐服务 Services in Restaurant

114.付账 Paying Bill

115.娱乐活动 Entertainments

116.不讲客套 No Ceremony

117.品评食物 Taste Comments

118.道谢告辞 Taking Leave

119.邀请观光旅游 Invitation to Sightseeing

120.旅游建议 Tour Suggestion

121.购物 Shopping

122.礼品赠送 Present Giving

Unit 6 市场营销

123.营销哲学 Marketing Philosophy

124.产品畅销 Ready Market

125.产品滞销 Poor Market

126.正值旺季 In Season

127.正值淡季 Off Season

128.行情看涨 Market Advancing

129.行情看跌 Market Falling

130.供不应求 Short Supply

131.供过于求 Excess of Supply over Demand

132.市场调研 Market Survey

133.市场份额 Market Share

134.市场开发New Market Presence

135.市场定位 Market Positioning

136.营销目标 Marketing Target

137.销售实绩 Marketing Performance

138.产品策略 Product Strategy

139.广告策略 Advertisement Strategy

140.价格策略Price Strategy

141.促销策略Promotion Strategy

142.包装策略 Packing Strategy

143.零售 Retail

144.批发 Wholesale

Unit 7 客户服务

145.客服的重要性 Importance of Customer Service

146.客服原则 Principle of Customer Service

147.客户的抱怨 Customer Complaints

148.寻找负责人 Person In Charge

149.诚挚道歉 Sincere Appology

150.提出保证 Advancing Promise

151.处理办法 Solving the Problem

152.客户满意 Customer Satisfaction

153.提供服务 Service Provision

154.培育忠实客户 Cultivating Loyal Customer Base

Unit 8 商务会议

155.安排会议 Arranging A Meeting

156.会前用品准备 Preparing Articles for Meeting

157.会前其他准备 Other Preparations for Meeting

158.开会人数 Number of Attendees

159.开会要求 Meeting Requirements

160.通知开会 Notifying a Meeting

161.宣布开会 Declaring A Meeting Open

162.开场白 Opening Remarks

163.宣布会议目的Announcing Purpose of A Meeting

164.布置任务 Task Assignment

165.会议纪要 Minutes

166.议程安排 Meeting Agenda

167.控制会议时间 Keeping the Meeting on Time

168.控制不偏离主题 Keeping to the Point

169.继续讨论 Moving On

170.打断 Interrupting

171.邀请发言 Invitation to Address

172.发言 Taking the Floor

173.结束发言 Concluding Remarks

174.提问 Asking Questions

175.回答提问Answering Questions

176.整顿会场秩序Keeping In Order

177.评论发言 Commenting on Remarks

178.动议和附议 Motion & Second

179.投票表决Taking A Vote

180.投票结果 Result of Voting

181.总结性发言 Recapping the Meeting

182.会间休息Taking A Break

183.结束会议Coming to a Conclusion

184.电话会议 Teleconferencing

185.讨论职务任免 Discussion for Appointment and Remove

186.项目进展状况 Project Status

Unit 9 商务电话

187.致电找人 Getting Someone over the Phone

188.被致电人本人接听 Speaking to the Person Intended to Reach

189.是否方便接听 A Good Time to Call?

190.暂时不便接听 Not A Good Time to Call

191.致电时间不妥时Improper Calling Time

192.请接线员转接 Speaking to Operator

193.接线员或他人转接 Transferring A Call

194.被致电人无法接听 Unable to Reach

195.应对被致电人无法接听Responding to Above Situation

196.电话留言 Leaving or Taking A Message

197.说明打电话原因Explaining the Reason for Calling

198.听不清 Bad Connection

199.打错电话 Dialing the Wrong Number

200.电话要求约见 Proposing An Appointment over the Phone

201.电话商讨约见时间 Making An Appointment over the Phone

202.电话更改约定Rescheduling over the Phone

203.电话取消约见 Cancelling An Appointment over the Phone

204.电话报喜 Good News over the Phone

205.电话报忧Bad News over the Phone

206.结束电话 Concluding A Call

Unit 10 企业经营

207.经营方略 Management Strategy

208.敢冒风险 Taking Risks

209.成功经验 Successful Experience

210.失败教训 Learning from Lessons

211.高瞻远瞩 Looking Far And Aiming High

212.应对记者 Answering the Reporter

213.经营状况--盈利 In the Black

214.经营状况--亏损 In the Red

215.分析经济形势 Economic Situation

216.知己知彼 Analyzing Competitive Situation

217.面对问题 Facing Problems

218.决策 Making A Decision

219.制定计划 Framing A Plan

220.付诸行动 Taking Actions

221.合并与收购 Mergers & Acquisitions

222.开设分支机构 Branching Out

223.寻求支持 Sourcing Support

224.战略合作 Strategic Cooperation

225.筹措资金 Raising Money

226.缩减开支 Cutting Expense

227.股票与投资 Stocks & Investment

228.知识产权 Intellectual Property Right

229.激励机制 Motivation Spur

230.企业文化 Corporate Culture

231.人性化管理 Humanized Management

232.人才流失 Brain Drain

233.库存管理 Inventory Management

234.物流管理 Logistics Management

235.资产管理 Capital Management

236.财务管理 Finance Management

237.人力资源管理 Human Resource Management

238.供应商管理 Supplier Management

239.时间管理 Time Management

240.项目管理 Project Management

241.寻租写字间 Renting Offices

Unit 11 日常工作

242.打卡考勤 Punching Time Card

243.加班 Working Overtime

244.请假 Request for Absence

245.通勤 Commuting

246.出差Business Trip

247.报销 Report Expenses / Reimbursement

248.闲话生活 Chatting on Life

249.八卦新闻 Gossip

250.谈论同事 Talking about Colleague

251.谈论上司 Talking about Boss

252.谈论工作 Talking about Work

253.工作如山 Work & Stress

254.职场着装 Business Attire

255.薪酬待遇 Compensation Package

256.要求加薪 Negotiating A Raise

257.获得加薪和奖金 Getting A Salary Raise / Bonus

258.要求提升 Negotiating A Promotion

259.获得提拔 Getting A Promotion

260.人事调动 Position Transfer

内容摘要:

商务英语相对于一般的生活英语来说有一定的难度,需要英语语言与商务知识的结合。《赢在职场·商务英语口语简单学》的特点是用尽量简单的语言来编写各个商务场景,全书共分为11个Unit,分别为谈判技巧、谈判细节、代理洽谈、其他谈判、商务接待、市场营销、客户服务、商务会议、商务电话、企业经营、日常工作。书中的每一个隋景、每一单句、每段对话、每处注释都经过精挑细选,力求精益求精,尤其注重商务专业术语和行话的运用与解释。《赢在职场·商务英语口语简单学》由卢欣主编。

编辑推荐:

《商务英语口语简单学》是按一年365天、52周设计。每周5天学习5个商务场景,共有260个商务场景,每个商务场景都提供最常用的基本表达,最具有代表性的情景对话,最实用的注释和拓展。全书共52个周末,每个周末给读者提供一幅小漫画,和读者一起享受丰富多彩的、闲适的周末生活。
谈判技巧,谈判细节,代理洽谈,其他谈判,商务接待,市场营销,客户服务,商务会议,商务电话,企业经营,日常工作。

书籍规格:

书籍详细信息
书名商务英语口语简单学站内查询相似图书
9787561161722
如需购买下载《商务英语口语简单学》pdf扫描版电子书或查询更多相关信息,请直接复制isbn,搜索即可全网搜索该ISBN
出版地大连出版单位大连理工大学出版社
版次1版印次1
定价(元)32.0语种简体中文
尺寸24 × 17装帧平装
页数印数

书籍信息归属:

商务英语口语简单学是大连理工大学出版社于2011.6出版的中图分类号为 H319.9 的主题关于 商务-英语-口语 的书籍。