出版社:高等教育出版社
年代:2014
定价:32.0
课文选材广泛、短小精悍、体裁多样,材料新颖,非常具有时代感、知识性、实用性和趣味性,兼顾人文、社会、科普、文化、技能、应用等多种多样的内容体系,以达到独立学院、高职高专的通用性。教学内容丰富多彩,练习形式简洁实用,为教师根据实际需要选择教学内容、制定个性化的教学方案提供方便。本教程集语言和文化、知识和技能于一体,语言规范、循序渐进,方便教学,有利于学生打下较为扎实的英语语言基础、培养综合的英语语言运用能力。每一单元选有同一话题的Text A、B、C三篇文章,Text A和B可作为精读课文,Text C可作为泛读课文和该单元所介绍的阅读技巧的练习材料。三篇同一话题的文章可以帮助学生反复记忆,加深、巩固和掌握该话题的知识。
Unit 1 Cultural Differences
Text A Understanding Cultural Differences in Business
Text B How Can Cultural Differences Affect Business Communication?
Text C The Differences Between Chinese and Western Culture
Writing Letter of Apology
Unit 2 Appointments
Text A Effective Appointment Setting Techniques
Text B Canceling an Appointment
Text C Top Tips for Appointment Setting
Writing Letter of Making Engagement
Unit 3 Business Visiting
Text A How to Prepare for a Business Trip
Text B Business Etiquette Tips for International Travel
Text C How to Behave on International Business Trips
Writing Letter of Request
Unit 4 Effective Business Communication
Text A Improving Business Communication Skills
Text B Successful Business Communication: It Starts at the Beginning
Text C 9 Secrets of Effective Business Communication
Writing Letter of Complaint
Unit 5 Intercultural Etiquette
Text A Intercultural Business Etiquette
Text B Global Etiquette Dos and Don'ts
Text C What Is Intercultural Etiquette?
Writing Letter of Inquiries
Unit 6 Travel and Tourism
Text A Tips for Holiday Travel
Text B Five Tips for Holiday Air Travel
Text C How to Truly Relax While Traveling
Writing Letter of Introduction and Recommendation
Unit 7 International Trade
Text A Benefits of International Trade
Text B The Global Economy Is Counting on a U. S./Europe Trade Deal
Text C The Apple/Samsung Trade Dispute Can't Be Solved by Trade Policy
Writing Letter of Reservation
Unit 8 Entertaining
Text A How to Entertain Business Clients When They Are in Town
Text B Google and YouTube Plot to Conquer TV and Music Business
Text C Successful Entertaining in China
Writing Letter of Application
Appendix Ⅰ Background, Language Points and Translation
Appendix Ⅱ Keys to the Exercises
Appendix Ⅲ Glossary
《职场英语读写教程2》包含8个单元。每单元有:(1)围绕同一话题的3篇课文,TextA、TextB和TextC,学生通过阅读这些文章,能对一个话题从不同的角度去理解,从而扩大知识面;(2)阅读技巧讲座(ReadingSkills),介绍一种阅读技巧,讲座简明扼要,重点突出,例题与讲解相结合,学与练相结合;(3)实用写作,介绍一种应用文的写作要求和方法;(4)练习,包括词汇、语法练习、阅读理解练习、英汉互译练习、阅读技巧练习和实用写作练习,用于检测理解能力,巩固学习成果。
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出版地 | 北京 | 出版单位 | 高等教育出版社 |
版次 | 1版 | 印次 | 1 |
定价(元) | 32.0 | 语种 | 简体中文 |
尺寸 | 23 × 17 | 装帧 | 平装 |
页数 | 印数 | 5000 |
职场英语读写教程是高等教育出版社于2014.7出版的中图分类号为 H31 的主题关于 英语-阅读教学-高等职业教育-教材 ,英语-写作-高等职业教育-教材 的书籍。