跨文化商务交流

INTRODUCTIONSESSION 1 Beginning to Talk about CommunicationSESSION 2 The Search for CI -- Cultural IntelligenceSESSION 3 Know Culture through the W Curve of AdaptationSESSION 4 Key Elements of Business CommunicationSESSION 5 Meeting Management and SkillsSESSION 6 The Development of Cross-Cultural Business RelationshipsSESSION 7 Commercial Diplomacy SESSION 8 Manners and EtiquetteSESSION 9 Building Trust in Cross-Cultural Business RelationshipsSESSION 10 The 5 Bad M's of Cross-Cultural CommunicationSESSION 11 Mid-Term ExamSESSION 12 Introduction to Cross-Cultural Communication TrainingSESSION 13 Designing CCBC Training CoursesSESSION 14 Designing One-day Training Programs

INTRODUCTIONSESSION 1 Beginning to Talk about CommunicationSESSION 2 The Search for CI -- Cultural IntelligenceSESSION 3 Know Culture through the W Curve of AdaptationSESSION 4 Key Elements of Business CommunicationSESSION 5 Meeting Management and SkillsSESSION 6 The Development of Cross-Cultural Business RelationshipsSESSION 7 Commercial Diplomacy SESSION 8 Manners and EtiquetteSESSION 9 Building Trust in Cross-Cultural Business RelationshipsSESSION 10 The 5 Bad M's of Cross-Cultural CommunicationSESSION 11 Mid-Term ExamSESSION 12 Introduction to Cross-Cultural Communication TrainingSESSION 13 Designing CCBC Training CoursesSESSION 14 Designing One-day Training ProgramsSESSION 15 Training Design DemonstrationsSESSION 16 Final Course ActivitiesBIBLIOGRAPHY

This book offers a comprehensive introduction to the subject of Cross-Cultural Business Communication (CCBC) from the viewpoint of China and the Chinese. It looks at the nature of culture, examines some different cultures, asks what is unique and challenging about "crossing" from one culture to another, looks closely at the concept of communication, including formal and informal communication, presentation, conversation, non-verbal skills. Problems commonly arising in cross-cultural business communication include- misunderstandings, mistakes, misinterpretations, mistranslations, misinformation, and misperceptions -- what I call the "Five Bad M's" Learning cross-cultural business communication experientially should be the preferred option for students. It is the way to improve individual skills and increase real-world communication effectiveness with foreigners through trial and error learning by them, and of personal feedback from the teacher.