实用阶梯英语
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实用阶梯英语

王催春, 主编

出版社:大连理工大学出版社

年代:2010

定价:37.0

书籍简介:

本书旨在帮助学生认识交际双方在交际过程中的交互作用,了解决定交际质量的基本要素,把握交际场合的定义、程式和价值观;通过对各种“文化诧异”现象的分析培养学生的文化意识;学会处理邀请、约会、付帐、馈赠、请求、恭维、招待等社会行为中的文化差异,培养学生对人们在处理日常生活琐事过程中不同行为模式的认识; 对常用习语、谚语、俚语、委婉语、禁忌语中的文化内涵及英汉差异有较清楚的认识;了解和掌握当代商务活动中的商务语言和基本交际技能,能听懂一般商务活动中的电话、产品展示、谈判、会议发言等,能基本把握言语者的态度和意图。

书籍目录:

Unit 1 Culture & Intercultural Communication

Lead-in Activities

Just Ask: Who Pays?

Before You Read: Definition of Culture

Cultural Puzzles: Addressing

In-class Learning

Start to Read: Culture

Read More: What Is Intercultural Communication

Read for Fun: Insulting or Just Lost in Translation?

In-class Exchange

Group Activities

Activity One: Brainstorming——Nike Commercial: An Insult to Nationa Dignity

Activity Two: Small Group Task——Interpreting Behavior

Entering the Case

Case One: A Fly in a Beer

Case Two: Where Are You Going?

Interpretation: Chinese Traditional Culture Vocabulary

After-class Reviewing

Hot Words

Know a Little About

Movie to See: Gua Sha the Treatment

Unit 2 British Culture

Lead-in Activities

Just Ask: A Helping Hand

Before You Read: Background About British Culture

Cultural Puzzles: Proper Expression

In-class Learning

Start to Read: The English Character

Read More: The British Royal Family

Read for Fun: what' s Typical British?

In-class Exchange

Group Activities

Activity One: Survey——Virtues

Activity Two: Debate——Image of Mother

Entering the Case

Case One: A Call

Case Two: The Wrong Answer

Interpretation: Colors

After-class Reviewing

Hot Words

Know a Little About

Movie to See: The Queen

Unit 3 American Culture

Lead-in Activities

Just Ask: An American Friend

Before You Read: Background About American Culture

Cultural Puzzles: Invitation

In-class Learning

Start to Read: American Culture, the Culture of its Own

Read More: American and Chinese Views on Friendship

Read for Fun: New York: The Big Apple

In-class Exchange

Group Activities

Activity One: Survey——The Image of Friend

Activity Two: Presentation——Yi Qi

Entering the Case

Case One: Left in the Cold

Case Two: Why Didn't He Explain Directly?

Interpretation: Animals

After-class Reviewing

Hot Words

Know a Little About

Movie to See: The Pursuit of Happyness

Unit 4 Verbal Communication

Lead-in Activities

Just Ask: The Shopper

Before You Read: Translation on Culture Loaded Words

Cultural Puzzles: Visiting

In-class Learning

Start to Read: Culture Loaded Words

Read More: Verbal Language in Intercultural Communication

Read for Fun: The Cultural Content of Vocabulary.

In-class Exchange

Group Activities

Activity One: Group Task——The Lucky Symbols of 2010 Asian Games

Activity Two: Survey——How Do You Feel When You Speak English?

Entering the Case

Case One: Li Hongzhang's Embarrassment

Case TWo: You Must Be Tired!

Interpretation: Proverbs

After-class Reviewing

Hot Words

Know a Little About

Movie to See: The Slumdog Millionaires

Unit 5 Nonverbal Communication

Lead-in Activities

Just Ask: The Goodnight Kiss

Before You Read: International Students Handbook

Cultural Puzzles: Smile

In-class Learning

Start to Read: Kinesics

Read More: Functions of Nonverbal Communication

Read for Fun: Non-etiquette Custom

In-class Exchange

Group Activities

Activity One: Survey——Body Movement

Activity Two: Presentation——Interview Pitfalls

Entering the Case

Case One: Too Close to Comfort

Case Two: How Can You Still Smile?

Interpretation: Borrowed Language

After-class Reviewing

Hot Words

Know a Little About

Movie to See: My Big Fat Greek Wedding

Unit 6 Cultural Values

Lead-in Activities

Just Ask: Out of the Nest

Before You Read: Proverb Matching

Cultural Puzzles: Asking Questions

……

Unit 7 Cultural Shock & Intercultural Adaption

Unit 8 Intercultural Competence

After-class Reviewing

Hot Words

Know a Little About

Movie to See: Babel

内容摘要:

《实用阶梯英语:跨文化交际/新世纪高职高专英语专业类课程规划教材》分八个单元,涵盖了跨文化交际各个方面的主要内容。第一单元从文化、交际、跨文化交际的基本概念和主要研究内容入手,打开文化殿堂的大门;第二和第三单元分别介绍了西方主流文化的代表——英美两个国家的文化概况、深层文化意识以及国民性,力求传输给学习者反映英美主流社会价值观的文化常识;第四和第五单元分别探讨了文化差异在言语交际和非言语交际方面的种种表现,为学习者提供在处理跨文化交际中一些微妙问题时所需的基本知识和技巧,预料和避免由于不同的文化期望而产生的误解;第六单元从日常礼节、迷信禁忌等方面介绍了英美文化的诸多细节,概述了文化休克产生的原因;第七和第八单元对跨文化适应的过程进行了分析,就跨文化交际能力的培养提出了行之有效的策略。

书籍规格:

书籍详细信息
书名实用阶梯英语站内查询相似图书
9787561156117
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出版地大连出版单位大连理工大学出版社
版次1版印次1
定价(元)37.0语种简体中文
尺寸26 × 19装帧平装
页数印数

书籍信息归属:

实用阶梯英语是大连理工大学出版社于2010.8出版的中图分类号为 H31 的主题关于 英语-高等学校:技术学校-教材 的书籍。