淘宝开店与经营技巧

第 01 章 网上开店准备技巧

1.1 开店之前准备技巧································································ 1

001 网上开店有哪些优势 ···································································1

002 网店与普通商店有什么区别 ·······················································2

003 网店都有哪些销售模式 ·······························································2

004 网上开店能出售的商品种类 ·······················································3

005 网上开店需要哪些软硬件支持 ···················································5

1.2 网上开店规划技巧································································ 7

006 如何进行网购人群分析 ·······························································7

007 如何进行网上店铺的规划 ···························································7

008 如何选择合适的开店平台 ···························································8

009 如何选择合适的经营方式 ···························································9

010 如何检验自己的开店实力 ·························································10

1.3 网上开店实战准备······························································ 12

011 熟悉网上开店流程 ·····································································12

012 如何定位自己要销售的商品 ·····················································13

013 如何分析自有商品是否有销售优势 ·········································14

第 02 章 网店货源进货技巧

2.1 实体货源批发技巧······························································ 16

014 如何寻找进货的突破点 ·····························································16

015 如何找到适合自己销售的商品 ·················································16

016 如何偷师学艺寻找热卖宝贝 ·····················································17

017 如何在批发市场批发商品 ·························································18

018 如何和批发商砍价 ·····································································18

019 如何寻找厂家货源 ·····································································19

020 如何寻找外贸货源 ·····································································19

021 如何寻找国外新潮宝贝 ·····························································20

022 如何寻找库存货源 ·····································································20

023 如何寻找特色货源 ·····································································21

2.2 网上货源批发技巧······························································ 21

024 如何注册阿里巴巴 ·····································································21

025 如何登录阿里巴巴 ·····································································22

026 如何通过关键字寻找货源 ·························································22

027 如何通过分类查找寻找货源 ·····················································23

028 如何在线发布进货需求 ·····························································23

029 如何在线订购商品 ·····································································24

2.3 代销货源进货技巧······························································ 25

030 如何搜寻分销网站 ·····································································25

031 如何获取分销资格 ·····································································26

032 如何与代销商套近乎 ·································································27

033 如何下载代销数据包 ·································································27

2.4 虚拟货源进货技巧···································

《随身查——淘宝开店与经营技巧（全彩便查版）》以问题式技巧的形式，介绍了淘宝网开店与经营的各种相关技能技巧知识，内容包括网上开店的准备、进货、拍摄与修饰商品图片、申请与设置淘宝账户、商品的发布与展示、店铺装修、推广与营销、买卖交易、账务处理、发货与售后保障、提升信誉、安全维护等方面的知识。
《随身查——淘宝开店与经营技巧（全彩便查版）》开本小巧，携带方便，全彩印刷，图解操作，实用性和可操作性都很强，是不可多得的便携工具书，非常适合供在淘宝网开店或准备开店的读者参阅，读者能快速从书中找到疑难问题的解决方法。