会展英语
出版社：浙江大学出版社
年代：2007
定价：20.0
书籍简介:
《会展英语》以特殊英语（ESP）的教学原则为指导，既考虑到现代外语对教材的意义和功能的更新，也注意到会展行业的理论与实践结合的紧密性，通过各项训练任务，把会展行业的专业知识和英语语言能力的培养紧密地结合起来。
书籍目录:
Section 1 Preparation for Exhibition(展前)
Unit 1 Choice ofVenues(场馆选择)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 2 Exhibition Planning(展会策划)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 3 Costs of Attendance(参展费用)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 4 Exhibits Insurance(展品保险)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 5 Booth Decorating(展位布置)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 6 Cancellation of Participation(取消参展)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 7 Advertisement(广告)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Section 2 Procedure of Exhibition(展中)
Unit 1 Reception at the Hall(展台接待)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 2 Price Negotiation(价格谈判)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 3 Signing the Contract(签订合同)
Background Information(背景知识)
Situational Di~ogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 4 Sales Presentation／Demonstration(销售展示／演示)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 5 Settling Complaints(处理投诉)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 6 Settling an Account(付款方式)
Background Information(背景知识)
Situational Di~ogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Section 3 Follow-up of Exhibition(展后)
Unit 1 Moving out Exhibits(撤展)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 2 Contacts after the Exhibition(展后联系)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 3 Exhibition Results Analysis(展览成效分析)
Background Information(背景知识)
Situational DiMogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Section 4 Convention(会议)
Unit 1 Booking a Meeting(预定会议)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 2 Convention Site Inspection(会议场地视察)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 3 Convention Registration(会议登记)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 4 Arranging Caterings for the Group(团队饮食安排)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Unit 5 Post conference Tour(会后旅游)
Background Information(背景知识)
Situational Dialogues(情景对话)
Notes(注释)
Words and Phrases Bank(语料库)
Sentence Storage(句型仓库)
Exercises(练习)
Section 5 IntroductiontoSome、7l协rldwideExhibitionCenters
(国际著名会展中心介绍)
Section 6 Business Letter Writing(商务信函书写)
Unit 1 The Secret to Effective Business Communication(进行有效的商务沟通的秘诀)
Unit 2 Sample Letters(信件范文)
Appendix(附录)
一、部分参考答案
二、分类词汇表
三、常用词汇表
四、亚洲博览会一般表格
五、部分国际展览专业网站搜索
六、主要参考书目
内容摘要:
《会展英语》由六大部分构成，包括展前、展中、展后、会议、世界著名会展中心介绍和商务信函的写作等。每个大部分由若干单元构成，每个单元都有背景知识、情景对话、注释、语料库、句型仓库、练习等部分。
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