商务英语写作

UNIT 1 Principles of Business Communication

UNIT 2 Writing Memos

UNIT 3 Writing Emails of Request

UNIT 4 Writing Emails of Complaint

UNIT 5 Giving Instructions and Advice

UNIT 6 Writing Basic Business Reports

UNIT 7 Writing Effective Business Speeches

UNIT 8 Applying for Jobs

UNIT 9 Writing for Electronic Media

UNIT 10 Writing the Minutes of Meetings

UNIT 11 Writing Recommendation Reports

UNIT 12 Writing Persuasively

UNIT 13 Writing Sales Reports

UNIT 14 Writing Business Proposals

UNIT 15 Promoting Products and Services

UNIT 16 Developing Company Profiles

《商务英语写作》聚焦商务英语写作的典型场景和任务，介绍商务书面沟通的一般原则，详述备忘录、电子邮件、投诉信、工作汇报、求职信等常用商务文体的写作规范和技巧。教程通过案例分析、要点讲解和实战演练等方式有效提高学生书面商务沟通的意识，指导学生写出规范、得体、高水平的商务沟通文章。