西方出版案例分析

Part One Peonal Experiences as Editor Working with Autho

Chapter 1 Publishing Career Experiences

Section A Three Case Studies

Section B Two Case Studies

Chapter 2 Relatiohip Between Author and Editor

Section A Working with Autho

Section B Dealing with Uatisfactory Writing

Chapter 3 Common Mistakes

Section A Facto That Can Lead to Bad Decisio

Section B Common Areas of Misjudgment

Chapter 4 Common Problems

Section A Problem Areas in List Development

Section B Three Case Studies

Part Two Psychological and Financial Calculation in Book

Publishing

Chapter 5 Psychological Role in Book Publishing

Part One Peonal Experiences as Editor Working with Autho

Chapter 1 Publishing Career Experiences

Section A Three Case Studies

Section B Two Case Studies

Chapter 2 Relatiohip Between Author and Editor

Section A Working with Autho

Section B Dealing with Uatisfactory Writing

Chapter 3 Common Mistakes

Section A Facto That Can Lead to Bad Decisio

Section B Common Areas of Misjudgment

Chapter 4 Common Problems

Section A Problem Areas in List Development

Section B Three Case Studies

Part Two Psychological and Financial Calculation in Book

Publishing

Chapter 5 Psychological Role in Book Publishing

Section A Dealing with Inappropriate Behavior

Section B Four Case Studies

Chapter 6 Profit and Loss Reports

Section A A Profit and Loss Account for a Book

Section B Working Through a Budget for a Coumer Book

Part Three Development in the Digital World

Chapter 7 Digital Age

Section A Case Studies — Gardne Books

Section B Two Case Studies

Chapter 8 The Role Digital Books Play

Section A Lies and E-book Statistics

Section B Two Case Studies

Key to Reading Compreheion Questio

《西方出版案例分析(西方编辑出版理论与实务英文版系列教材)》由苏世军、张养志主编，《西方出版案例分析(西方编辑出版理论与实务英文版系列教材)》收录近30个西方出版典型案例，内容涉及编辑与作者、领导与部下、选题策划、图书盈亏报表、市场调查、教材市场定位、纸质图书与数字图书等诸多方面，其中成功和失败案例约各占一半，对出版产业具有重要的参照意义。