国际商务英语阅读

Chapter 1 General View of International

Text 1 GAT

Text 2 Globaliz

Chapter 2 International Bus

Text 1 Elements of International Con

Text 2 Termination of an

Chapter 3 Economic In

Text 1 The European

Text 2 European Integration in a Global

Chapter 4 INCOT

Text 1 Incoterms

Text 2 Incoterms 2010: ICC Official Rules for the Interpretation of Trade

Chapter 5 International

Text 1 International Supply

Text 2 Management of International Logis

Chapter 6 International

Text 1 Letter

Text 2 Collec

Chapter 7 Internationa

Text 1 Foreign Exchange and Its Transact

Text 2 The Function of Securities Mar

Chapter 8 International

Text 1 Steps in Marketing Researc

Text 2 Product Mix Strate

Chapter 9 International Accounting and

Text 1 Accounting Standardiza

Text 2 International Taxa

Chapter 10 International Human Resource M

Text 1 Human Resource Manage

Text 2 International Labor Relat

Chapter 11 Foreign Direct I

Text 1 Understanding Foreign Direct Investment (

Text 2 Costs and Benefits of FDI to the Nation-S

Chapter 12 International Business En

Text 1 Political Risks of Global Busi

Text 2 The Global Social and Economic Environ

Chapter 13 Culture and International

Text 1 Elements of Cul

Text 2 Cultural Differences in International Busi

Chapter 14 E

Text 1 What is E-comme

Text 2 On-line Auction Busi

Chapter 15 International Business Orga

Text 1 International Chamber of Comm

Text 2 International Standard Organiza

Chapter 16 China (Shanghai) Pilot Free T

Text 1 Shanghai's Pilot Free Trade

Text 2 Government Influence on Economic Condi

《国际商务英语阅读》是“国际商务英语本科核心课程教材系列”之一，针对国际商务英语专业本科阅读课程编写。《国际商务英语阅读》包含16章，内容包括关贸总协定、世贸组织、国际合同、欧盟、国际贸易术语、国际物流、国际支付方式、外汇交易、国际营销、税收、人力资源管理、对外直接投资、国际商务环境、电子商务、国际商务组织、中国（上海）自贸区等章节，涉及国际商务的众多领域和环节。《国际商务英语阅读》每单元设有背景知识介绍、两篇课文、生词表、课文注释和练习。书中内容皆选自原版材料，语言地道，与当今国际商务活动联系紧密，为国际商务英语学习者扩大专业知识面，熟悉国际商务活动的实践环节打下基础。