致用商务英语阅读

Programme 1Business Reception　Passage1 Good Qualities of a Receptionist　Passage 2The Importance of Reception Area， the Link betweenYou and Your CustomerProgramme2 BusinessTravel　Passage 1 BusinessTravel　Passage 2How to Make TravelArrangements for Your BossProgramme 3 Visiting Trade Fai　Passage 1 Trade Fair　Passage 2Why Exhibit at Trade Fair？Programme 4Company Profile　Passage1 Company Profile　Passage 2An Example of a Company ProfileProgramme 5 Product Description　Passage1 How to Write a Description of a Business Product　Passage 2An Example of a Product DescriptionProgramme 6 Business Meeting　Passage1 Business Meeting Procedures　Passage 2Five Different Types of Business MeetingsProgramme7 Enquiry　Passage1 Enquiry　Passage 2How to Make a Good Enquiry？Programme 8 Offer　Passage1 Offers　Passage 2You Can Always Make an Offer on an ItemProgramme 9 Counter—offe　Passage1 Counter—offers　Passage 2Huawei Puts up Counter—offer for UnitProgramme 10 Terms of Payment　Passage1 Terms of Payment　Passage 2Why 30—Day Payment Terms？ （excerpts）AppendixReferences

致用商务英语阅读(上)》适用于全国高职高专院校英语专业的商务／应用／外贸／旅游等英语方向以及国际贸易、国际商务或财经类专业的学生；同时适用于全国各高等院校应用型本科英语专业的商务英语方向和国际贸易、国际经济、国际商务及国际工商管理等商科专业的学生。