新剑桥商务英语词汇用法
新剑桥商务英语词汇用法封面图

新剑桥商务英语词汇用法

(英) 马斯卡尔 (Mascull,B.) , 著

出版社:人民邮电出版社

年代:2005

定价:49.0

书籍简介:

本书主要包括:人与组织、质量、战略、营销、道德以及全球化等。

书籍目录:

INTRODUCTION

JOBS,PEOPLE AND ORGANIZATIONS

1 Work and jobs

2 Ways of working

3 Recruitment and selection

4 Skills and pualifications

5 Pay and benefits

6 People and worklaces

7 The career ladder

8 Problems at work

9 Managers,executives and directors

10 Businesspeople and business leaders

11 Organizations1

12 Organizations2

PRODUCTION

13 Manufactring and services

14 The development process

15 Innovation and invention

16 Making things

17 Materials and suppliers

18 Business philosophies

MARKETING

19 Buyers,sellers and the market

20 Markets and competitors

21 Marketing and market orientation

22 Products and brands

23 Price

24 Place

25 Promotion

26 The Internet and e-commerce

MONEY

27 Sales and costs

28 Profitability and unprofitability

29 Getting paid

30 Assets,liabilities and the balance sheet

……

内容摘要:

Business Vocabulary in Use, a new addition to the best selling English Cocabulary in Use titles, is suitable for intermediate and upper intermedtate level learners of business English. Primarily designed as a self-study reference and practice book it can also be used for classroom work. The book covers a wide range of business topics including Jobs, People and Organisations, Production, Marketing, Finance and the Economy and Business Culture. Business skills covered include Meetings, Negotiating and Presentations. 66 easy-to-use units: vocabulary items are presented and explained on lefthand pages with a range of practice exercises on right-hand pages. Presents and explains new words in context and shows learners how to use them. Over to you sections give learners the opportunity to put new language into practice. Contains British and American English. Includes a comprehensive, learner-friendly answer key. Full colour illustrations and photographs.

书籍规格:

书籍详细信息
书名新剑桥商务英语词汇用法站内查询相似图书
9787115135131
如需购买下载《新剑桥商务英语词汇用法》pdf扫描版电子书或查询更多相关信息,请直接复制isbn,搜索即可全网搜索该ISBN
出版地北京出版单位人民邮电出版社
版次1版印次1
定价(元)49.0语种简体中文
尺寸26装帧平装
页数 88 印数

书籍信息归属:

新剑桥商务英语词汇用法是人民邮电出版社于2005.06出版的中图分类号为 H313 的主题关于 商务-英语-词汇-自学参考资料 的书籍。