商务英语教学

Acknowledgements and thanks vii

I Introduction ;1

1.1 Why this book ;1

1.2 What is Business English;2

1.3 Why is Business English special ;6

2 Setting things up for success 8

2.1 Customer care ;8

22 Initial contact with clients;9

2.3 Needs analysis interviews ;12

2.4 Placement testing ;14

2.5 Decision-making ;22

2.6 Liaison ;23

3 Starting up courses 25

3.1 Confirming agreements and decisions 25

3.2 Planning to accurately reflect needs analyses ;27

3.3 Selecting and using materials ;36

3.4 Thinking how to address students ;40

3.5 Starting the course ;42

3.6 Encouraging student self-reliance ;53

4 Day-to-day concerns ;67

4.1 Planning on a day-to-day basis ;67

4.2 Selecting and using methods 69

4.3 Warming into things ;73

4.4 Presenting language 96

4.5 Feedback and correction ;106

4.6 Awareness-raising 111

4.7 Ongoing adjustment of the needs analysis ;124

5 Developing students' skills 126

5.1 Tips for success 126

5.2 Talking to clients 127

5.4 Telephoning ;145

5.5 Dealing with visitors ;157

5.6 Talking to colleagues 167

5.7 Reporting to foreign managers ;175

5.8 Presentations and Q&A sessions 185

5.9 Meetings ;201

5.10 Negotiating ;214

5.11 Note-taking ;230

5.12 E-mail, faxes and memos 236

5.13 Report-writing ;260

5.14 Understanding the news

6 Solving or avoiding problems 277

6.1 Absenteeism and lateness 277

6.2 Low motivation ;280

6.3 Mixed-status classes ;284

6.4 Mixed-level classes ;286

6.5 Unexpected students and unplanned changes ;288

6.6 Bad feedback ;289

6.7 Lack of expertise ;291

7 Assessing students' progress ·293

7.1 What's important What's possible 293

7.2 Periodic achievement tests;295

7.3 Portfolio assessment ;301

7.4 End-of-course tests 303

7.5 External examinations ;315

本书作者Sylvie Donna是英国著名高校杜伦大学英语语言中心的知名学者，教授的课程主要有专门用途英语、学术英语、通用英语等，曾获得英国杜伦大学学习和教学卓越奖。本书旨在为从事商务英语教学的教师提供全面和综合的介绍、指导和启发。全书涉及商务英语教学的诸多方面，如需求分析、课程计划、课程设置和教学测评。本书的视角是实践性的，强调实用，大部分内容都着眼于课堂教学过程，包括国际商务环境中的大量听、说、读、写教学活动，因此对于指导教学实践大有裨益。全书分为十章，每章由若干小节组成，每小节的前半部分主要阐述教学理论和步骤，后半部分则介绍教学方法和活动。本书最后提供了词汇表，以便初学者查询生词，索引部分则旨在帮助读者找到相关机构、资源和测试。 本书对于刚进入商务英语教学领域的教师是很好的学习手册，对已有一定经验的商务英语教师也能提供极大的启发和指导。

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