出版社:中国铁道出版社
年代:2010
定价:36.0
本书是高校国际商务专业、国际贸易专业、外贸英语专业的专业课教材。本书涵盖了外贸业务的各个重要环节信函写作,还详细介绍了商务信函的写作原则、主要构成、基本格式及国际商务合同的语言特点、主要内容和一些合同样本。
前言
教学建议
Chapter One:Business Letter Writing
1.1 Essential Writing Principles of Business Letters
1.2 Main Sections in a Business Letter
1.3 Writing of Each Section and Their Respective Positions in a Business Letter
1.4 The Layout of The Above 10 Sections in a Business Letter
1.5 Different Styles of Business Letters
1.6 Writing Envelopes
Exercises
课文翻译:商务信函写作
Chapter Two:Establishing Business Relations
2.1 Relevant Knowledge about Establishing Business Relations
2.2 Outlines for Relevant Letters
2.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:建立业务关系
Chapter Three:Enquiries and Reply
3.1 Introduction to Enquiries
3.2 Outlines for Relevant Letters
3.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:询盘及回复
Chapter Four:Offers
4.1 Relevant Knowledge about Offers
4.2 The Outline for Offer Letters
4.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:报盘
Chapter Five:Counteroffers and Reply
5.1 Introduction to Counteroffers
5.2 Outlines for Relevant Letters
5.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:还盘及回复
Chapter Six:Orders and Reply
6.1 Relevant Knowledge about Orders
6.2 Outlines for Relevant Letters
6.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:订货及回复
Chapter Seven:Sales/Purchase Confirmation
7.1 Background Knowledge about Sales/Purchase Confirmation
7.2 Relevant Knowledge about Sales/Purchase Contracts
7.3 The Outline for Letters to Confirm Sales or Purchase
7.4 Specimen Letters
7.5 Specimen Contracts and Confirmations
Useful Sentences and Expressions
Exercises
课文翻译:销货/购货的确认
Chapter Eight:Terms of Payment
8.1 Modes of Payment in International Trade
8.2 7he Outline for Letters Negotiating 7erms of Payment
8.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:付款条件
Chapter Nine:Urging Establishment of L/Cs
9.l Relevant Knowledge about L/Cs
9.2 Urging the Establishment of L/Cs
9.3 The Outline for Letters to Urge Establishment of L/Cs
9.4 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:催开信用证
Chapter Ten:Requesting Amendments to and Extension of L/Cs
10.1 Relevant Background Knowledge
10.2 Outlines for Relevant Letters
10.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:要求改证和展证
Chapter Eleven:Packing
11.1 Background Knowledge about Packing
11.2 Outlines for Relevant Letters
11.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:包装
Chapter Twelve:Shipment
12.1 Basic Knowledge about Shipment
12.2 Outlines for Relevant Letters
12.3 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:装运
Chapter Thirteen:Insurance
13.1 Relevant Knowledge about Insurance
13.2 Risk Coverage for Marine Cargo TranSponation
13.3 Outlines for Relevant Letters
13.4 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:保险
Chapter Fourteen:Complaints.Claims and Settlement
14.1 Relevant Knowledge about Complaints and Claims
14.2 Writing Letters of Complaints or Claims
14.3 Writing Replies to Claim Letters
14.4 Specimen Letters
Useful Sentences and Expressions
Exercises
课文翻译:投诉、索赔及理赔
Chapter Fifteen:Selling Agency
15.1 Relevant Knowledge about Selling Agency
15.2 Introduction to Agency Agreements
15.3 Outlines for Letters Concerned with Selling Agency
15.4 Specimen Letters
15.5 Specimen Agency Agreements
Useful Sentences and Expressions
Exercises
课文翻译:销售代理
Chapter Sixteen:International Business Contracts/Agreements
16.1 Language Features of International Business Contracts/Agreements
16.2 Categories of International Business Contract
16.3 The Structure of International Business Contracts/Agreements
16.4 Specimen Contracts or Agreements
Useful Sentences and Expressions
Exercises
课文翻译:国际商务合同/协议
Chapter Seventeen:Invitation for Bids and Bid
17.1 Introduction to Bid/Tender
17.2 ClassifiCation Of International Bids
17.3 7he General Procedures of Bidding
17.4 Specimen Letters
17.5 Specimen Invitation for Bids/Call for Tenders
17.6 Specimen Bids/Tenders
Useful Sentences and Expressions
Exercises
课文翻译:招标和投标
Keys to Exercises
Appendix
附录A:国际贸易中常用的缩略语
附录B:外贸信函中常用的缩略语
附录C:《外贸英语函电》常用的术语和短语
《外贸英语函电》涵盖了外贸业务的各个重要环节的信函写作:建立业务关系、询盘、报盘、还盘,下订单、销售/购货确认、付款条件、信用证的催开及修改、包装、装运、保险、投诉和索赔等,同时,还详细介绍了外贸信函的写作原则、主要构成、基本格式以及国际商务合同的语言的特点、主要内容和一些合同样本。每章的内容由以下几个部分组成:相关外贸知识介绍、相关信函的写作提纲,样信、相关信函中常用的表达和配套的练习。课文的内容有汉语译文,练习配有参考答案,便于老师的教学和学生的自学。
《外贸英语函电》是一本实用性极强的书,可作为高校国际商务专业、国际贸易专业以及外贸英语专业的本科、专科学生的教材;对那些参加外销员资格考试的学生来说是一本很好的参考书。此外,《外贸英语函电》还可以作为正在从事外贸工作的专业人员以及打算将来从事外贸工作的人员的自学用书。通过该书的学习,能有效提高他们在外贸业务活动中正确熟练地用英语进行对外联络和对外沟通的能力。
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书名 | 外贸英语函电站内查询相似图书 | ||
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出版地 | 北京 | 出版单位 | 中国铁道出版社 |
版次 | 1版 | 印次 | 1 |
定价(元) | 36.0 | 语种 | 简体中文 |
尺寸 | 26 × 19 | 装帧 | 平装 |
页数 | 340 | 印数 |
外贸英语函电是中国铁道出版社于2010.6出版的中图分类号为 H315 的主题关于 对外贸易-英语-电报信函-写作-高等学校-教材 的书籍。