国际建筑市场的进入模式与模型分类

Chapter 1 Introduction

1.1 Background

1.2 Problem Statement

1.3 Research Objectives

1.4 Scope

1.5 Research Methodology

1.6 Relevance

1.7 Reader's Guide

Chapter 2 Literature Review

2.1 Entry as a Strategic Issue

2.1.1 Strategic Planning and Management：a Construction Perspective

2.1.2 Internationalization Process

2.1.3 Entry Barriers

2.1.4 Entry Timing

2.1.5 Market Selection

2.1.6 Entry Mode Selection

2.2 Entry as an Organizational Issue

2.3 Entry for International Construction Markets

2.3.1 International Project Go/No-Go Decision

2.3.2 Internationalization of Construction Firms

2.3.3 Entry Modes Examined in International Construction Literature

2.3.4 International Construction Market Structure，Trends，and Future

2.3.5 Other Related Topics in International Construction

2.4 Concluding Remarks

2.5 Summary

Chapter 3 An Overview of the International Construction Market Entry

3.1 A General Review of the History of International Construction

3.1.1 Pre-World War II period

3.1.2 Post-World War H Period until 1992

3.1.3 The Past Decade：an Empirical Analysis

3.2 Comments on the Chronological Review

3.3 The Increasing Popularity of Permanent Entry

3.4 Voices from the Industry during the Past Two Decades ： A New Trend

3.5 An Empirical Investigation of the Mobile Versus Permanent Entry Dichotomy

3.6 Summary

Chapter 4 Entry Mode Definition

4.1 Methodology

4.2 Basic Entry Modes for International Construction Markets

4.2.1 Strategic Alliance（ SA）

4.2.2 BOT/Equity Project

4.2.3 JV Project

4.2.4 Representative Office（ RO）

4.2.5 Licensing

4.2.6 Local Agent（ LA）

4.2.7 JV Company

4.2.8 Sole Venture（ SV） Company

4.2.9 Branch Ofice/Company（ BO）

4.3 Evaluation of the Entry Modes

4.4 Transferability and Compatibility of Entry Modes

4.5 Entry Mode-Country Relationship（ Applicability）

4.6 Summary

Chapter 5 Relationships Between Market Entry Modes

5.1 Classifying Entry Modes by Setting Characteristics

5.2 A Synthesis of Setting Characteristics of Entry Modes

5.3 Different Effects of Entry Modes

5.3.1 Risk Exposure

5.3.2 Control

5.3.3 Resource Commitment

5.3.4 Flexibility

5.4 A Synthesis of Different Effects

5.5 An Investigation of Different Effects of Entry Modes

5.6 Entry Mode Combination and Sequencing

5.7 A Review of the Mobile versus Permanent Entry Dichotomy

5.8 Summary

Chapter 6 Theory Development

6.1 Review of Related Theories

6.1.1 Transaction Cost Economics（TCE）

6.1.2 Stage Models of Entry

6.1.3 Ownership Location Internalization （ OLI） Paradigm

6.1.4 Organizational Capability（ OC）

6.1.5 Bargaining Power （ BP）

6.1.6 Institutional （Cultural Theory

6.2 A Synthesis of Different TTeories from a Process Perspective

6.3 Hypotheses Development

6.3.1 Home Country Factors

6.3.2 Home Country-Host Country Factors

6.3.3 Host Country Factors

6.3.4 Firm Factors

6.4 Interaction Effects

6.5 A Synthesis of Influencing Factors

6.6 Summary

Chapter 7 Theory Testing

7.1 Methodology

7.1.1 Sample

7.1.2 Analytical Approach

7.2 Measurement of Variables

7.2.1 Measurement of the Dependent Variable

7.2.2 Measurement of Independent Variables

7.2.3 Control Variable-Home Country Economic Level

7.3 Results

7.3.1 Logistic Regression

7.3.2 TTet

7.4 Conclusions and Managerial/Future Research Implications

7.5 Summary

Chapter 8 Conclusions

8.1 A Summary of the Research Process and Findings

8.1.1 Characterization of the Global Construction Market Trends from a Market Entry Perspective

8.1.2 Development of a Taxonomy of Entry Modes for the Global Construction Market

8.1.3 Differentiation of Entry Modes

8.1.4 Identification of Factors Influencing Entry Mode Selection

8.1.5 Hypothesis Testing and Model Development for Entry Mode Selection

8.2 Contributions of the Research

8.2.1 A Taxonomy of Entry Modes for International Construction Markets

8.2.2 Influencing Factors for Entry Mode Selection in International Construction

8.2.3 A Descriptive and Normative Model for Entry Mode Selection in International Construction

8.2.4 Innovation in Research Methodology for Construction Management

8.3 Limitations of the Research

8.3.1 Selection between Two Groups of Entry Modes

8.3.2 Limited Factors Included in the Model

8.3.3 Data Accessibility

8.4 Future Research

8.4.1 Market Selection

8.4.2 Selection between Basic Entry Modes

8.4.3 Principles for Combining and Sequencing Different Entry Modes

8.4.4 The Culture of International Contractors

……

《国际建筑市场的进入模式与模型分类（英文版）》通过对比案例分析，归纳并总结出了10种工程建设公司常用的国际市场进入模式：1）战略联盟，2）本地代理，3）授权，4）合资公司，5）独资公司，6）分公司，7）代表处，8）合资项目，9）独资项目，10）BOT/股权项目。其中4）~7）属于永久性进入模式，8）~10）属于流动式进入模式。在分析13种分别属于本国、本国—进入国、进入国以及公司层面的因素对上述两大类进入模式选择的影响后，提出了一个解决这两大类进入模式选择的理论模型。同时分析了10种基本进入模式在7大属性特征和5大战略效果方面的表现，以及它们之间的兼容性和转换性。