综合教程3教师用书
出版社：上海外语教育出版社
年代：2013
定价：30.0
书籍简介:
本书为高职商务英语专业教程，共4册，每单元两篇课文，并兼顾语法、写作和商务礼仪的学习。本书为教师用书，提供课文译文、重难点语言点讲解、补充提问和练习、学生用书练习答案、背景知识介绍、以及课堂组织策略等。
书籍目录:
Unit 1 Job Market
Lead-in
Text A Job Interview - Preparation
Makes the Difference
Background Information
Detailed Study of the Text
1 Summary of the Text
2 Structure of the Text
3 Text Presentation
4 Sentence Making
Key to Exercises
Text B Sell Yourself - Being Smart with Your Answers
Language Check
Comprehension Check
1 Summary Questions
2 Text Study
Translation of the Text
Key to Exercises
Writing Envelope Addressing
Business Culture Tips
Unique Form of Greetina in Different Countries
Unit 2 Career
Lead-in
Text A The New Trouble on the Line
Background Information
Detailed Study of the Text
1 Summary of the Text
2 Structure of the Text
3 Text Presentation
4 Sentence Making
Key to Exercises
Text B Those "Gap Years" Aren't
Just for Students
Language Check
Comprehension Check
1 Summary Questions
2 Text Study
Translation of the Text
Key to Exercises
Writing Layout of Business Letters
Business Culture Tips
Business Casual Attire
Unit 3 Business Etiquette
Lead-in
Text A American Manners, Etiquette and Protocol
Background Information
Detailed Study of the Text
1 Summary of the Text
2 Structure of the Text
3 Text Presentation
4 Sentence Making
Key to Exercises
Text B Off to Singapore
Language Check
Comprehension Check
1 Summary Questions
2 Text Study
Translation of the Text
Key to Exercises
Writing Body of Letters
Business Culture Tips
Invitation Etiquette
Unit 4 Corporate Culture
Lead-in
Text A The Organizational Culture
That Exists Within Google
Background Information
Detailed Study of the Text
1 Summary of the Text
2 Structure of the Text
3 Text Presentation
4 Sentence Making
Key to Exercises
Text B Disney's Organizational
Behavior Concepts
Language Check
Comprehension Check
1 Summary Questions
2 Text Study
Translation of the Text
Key to Exercises
Writing E-mail
Business Culture Tips
Wording Your Invitation Gracefully
Unit 5 Star Companies
Lead-in
Text A How Apple Does it
Background Information
Detailed Study of the Text
1 Summary of the Text
2 Structure of the Text
3 Text Presentation
4 Sentence Making
Key to Exercises
Text B Who's Driving Twitter's Popularity?
Language Check
Comprehension Check
1 Summary Questions
2 Text Study
Translation of the Text
Key to Exercises
Writing Expressing Thanks
Business Culture Tips
Concept of Time
Unit 6 Successful Entrepreneurs
Lead-in
Text A The Meaning of Bill Gates
Background Information
Detailed Study of the Text
1 Summary of the Text
2 Structure of the Text
3 Text Presentation
4 Sentence Making
Key to Exercises
Text B Secrets of Self-Made
Millionaires
Language Check
Comprehension Check
1 Summary Questions
2 Text Study
Translation of the Text
Key to Exercises
Writing Expressing Congratulations
Business Culture Tips
Keeping an Appointment
……
Unit 7 RETAILING
Unit 8 PRICING
Unit 9 CUSTOMERS
Unit 10 BRANDS
Unit 11 SERVICE INDUSTRY
Unit 12 INDUSTRY TRENDS
内容摘要:
《综合教程3（教师用书）/新标准高职商务英语系列教材》重视语言基本技能的练习和巩固，涉及听、说、读、写、译，主要体现在单元板块设计和练习设计上。突出商务则体现在课文选材和练习内容上。学生通过学习可以积累必要的商务知识，为系统的专业课程学习打好基础。
本教材课文选材来自西方主流报刊杂志等，重视语言的原汁原味；同时注重文化差异，培养学生的跨文化意识和能力。
编辑推荐:
“新标准高职商务英语系列教材”依照《高等职业学校商务英语专业教学标准》编写，以现代外语教育和教材设计理论为指导，结合商务英语语言和教学的特点，帮助学生打好语言基础，培养学生的国际商务业务基础知识和基本操作技能，突出应用性、实用性、职业性，培养具有职业可持续发展能力的高端技能型英语人才。
《综合教程》为高职商务英语专业核心课教程，具有以下特点：
重视语言基本功的训练，以提高学生的语言综合素质与能力为核心目标，并将商务知识、商务礼仪、跨文化交际意识以及人文素质的培养融入其中。
每单元两篇选文，体现课堂教学和学生自主学习相结合的理念。一、二册综合性话题为主，三、四册以商务和经济类话题为主。
全四册，每册12个单元，各单元由课文、语法、写作、商务文化知识等板块构成。学生用书提MP3录音，教师用书提供电子教案，电脑登录外教社有声资源网下载，移动设备可通过扫描二维码下载。。
书籍规格:
| 书籍详细信息 | |||
| 书名 | 综合教程3教师用书站内查询相似图书 | ||
| 9787544630108 如需购买下载《综合教程3教师用书》pdf扫描版电子书或查询更多相关信息，请直接复制isbn,搜索即可全网搜索该ISBN | |||
| 出版地 | 上海 | 出版单位 | 上海外语教育出版社 |
| 版次 | 1版 | 印次 | 1 |
| 定价(元) | 30.0 | 语种 | 简体中文 |
| 尺寸 | 26 × 18 | 装帧 | 平装 |
| 页数 | 印数 | ||
书籍信息归属:
综合教程3教师用书是上海外语教育出版社于2013.出版的中图分类号为 H31 的主题关于 英语－高等职业教育－教学参考资料 的书籍。
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