现代商务英语综合教程
出版社：中国人民大学出版社
年代：2010
定价：30.0
书籍简介:
《现代商务英语综合教程》的编写宗旨为：在遵循现代外语教学理念的基础上，强调外语在商务领域中的应用，注重为学生创造商务环境，全面培养学生的英语综合应用能力。本书为该系列教材的第二册。
书籍目录:
CHAPTER 1 Company Structure(s) Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 2 Staff Motivation Background Case Listening Reading
CHAPTER 1 Company Structure(s) Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 2 Staff Motivation Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 3 Training Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 4 Corporate Culture Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 5 Brands Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 6 Strategy Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 7 Leadership Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 8 Innovation Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 9 Business Ethics Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 10 Corporate Responsibility Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 11 Public Relations Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional ReadingCHAPTER 12 Business Environment Background Case Listening Reading Structure Vocabulary Comprehension Translation Speaking Writing Additional Reading
内容摘要:
《现代商务英语综合教程》系列教材内容由浅入深，由普通商务常识逐渐过渡到专业性较强的商务知识，语言水平也由易到难，适用对象为大学一至三年级的学生。本书为《现代商务英语综合教程》第2册。全教程共12章，按照每周4～6学时设计。使用时各校可根据教学目标和条件结合学生的需要，灵活选择每一章的教学内容。为方便使用，《现代商务英语综合教程》系列教材还配有教参和PPT课件。
书籍规格:
| 书籍详细信息 | |||
| 书名 | 现代商务英语综合教程站内查询相似图书 | ||
| 9787300123998 如需购买下载《现代商务英语综合教程》pdf扫描版电子书或查询更多相关信息，请直接复制isbn,搜索即可全网搜索该ISBN | |||
| 出版地 | 北京 | 出版单位 | 中国人民大学出版社 |
| 版次 | 1版 | 印次 | 1 |
| 定价(元) | 30.0 | 语种 | 简体中文 |
| 尺寸 | 26 × 19 | 装帧 | 平装 |
| 页数 | 印数 | ||
书籍信息归属:
现代商务英语综合教程是中国人民大学出版社于2010.出版的中图分类号为 H31 的主题关于 商务－英语－高等学校－教材 的书籍。
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