商务英语综合教程

Unit 1 The Business of Language and Language of Business

Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

Unit 2 A Flat World

Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

Unit 3 College Education：Searching for a Change

Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

Unit 4 Road to Urbanization Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

Unit 5 The Economic Transformation of the World：From Europe to China

Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

Unit 6 Science and Technology Harnessed?

Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

Unit 7 For Whom the Bell Tolls？

Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

Unit 8 Supply and Demand

Part One

Activation

Part Two

Text I

Part Three

Text II

Part Four

Text III

Part Five

体现《教学要求》的培养目标，强调打好扎实的语言基本功，兼顾商务专业素质与人文素养的同步提升。编排和选材注重学生正确世界现和道德观的形成，注重思维能力、创新能力和跨文化交际能力的培养。
语言、文化与商务有机融合，注重商务英语技能和商务专业课程的合理衔接。学习任务设计丰富多样，有助于训练学生交际能力、自主学习能力和合作学习能力。
单元紧扣社会热点话题，难度合理递增，选文思想内涵深刻，可读性强，充分反映经济全球化时代的特点。
为教学提供多媒体资源，丰富的视频材料可增加语言学习的趣味性和输入的有效性，调动学生课堂参与的积极性；主干教程配套电子教案，方便实用，充分满足个性化教学需要。

“新世纪商务英语专业本科系列教材”是国内首套按照《高等学校商务英语专业本科教学要求》（试行）编写的商务英语专业教材。教材以现代外语教育理念和教材设计理论为指导，结合商务英语语言和教学的特点，融合多年商务英语教学实践，由国内知名外语教学争家和长期从事商务英语教学的教授共同参与，联袂打造。