大学英语外贸函电

Unit 1 Business Letters1. Writing of the LetteLsUnit 2 Establishment & Development of Business Relations2. Making Self-introduction3. Starting Business Relations with an Exporter4. Request for the Establishment of Business Relations5. A Reply to the Request for the Establishment of BusinessRelationsUnit 3 Enquiries and Offers6. Making an Enquiry7. Making an Offer8. Sending Proforma Invoice9. Making a Voluntary OfferUnit 4 Counter-offers10. Reque. st for Lower Price11. Declining Price Reduction12. Concession on Price13. Increase in PriceUnit 5 Business Contracts and Orders14. Piacing an Order15. Sending a Sales Confirmation16. Booking a Repeat Order17. Failin. g to SupplyUnit 6 Payment of Goods18. Request for Payment by DlP19. Declining Payment by DlA20. Modifying Terms of PaymentUnit 7 Establishment of and Amendment to L/C21. Urging Establishment of L/C22. Application for Establishment of L/C23. Asking for Extension of L/C24. Amendment to L/CUnit 8 Packing25. Discussions About the Package Between the Buyer and theSellerUnit 9 Shipment26. Advising Shipment27. Urging Shipment28. Proposing Partial Shipment and Transshipment29. Inquiring About Shipping ContainersUnit 10 Insurance30. Asking the Seller to Cover Insurance31. Covering Insurance for the Buyer32. Request for Excessive Insurance33. Asking the Insurance Company to Insure the ShipmentUnit 11 Claims and Settlement34. Complaining of Wrong Dispatch35. Apologizing for the Complaint36. Claims37. Settlement of ClaimsUnit 12 Agency38. Importer Asks for Sole Agency39. Declining the Request for Sole Agency40. Entrusting Customers with Sole Agency……Unit 13 Electronic CommunicationsUnit 14 Effective Writing：Avoid ClicheUnit 15 Foreign Direct Investment

　　为满足学生自学需要，每单元课文前面给出经贸术语（附带有简明扼要的定义、解释）和套语，课文后面又给出生词短语。除此之外，还配有详尽的注解。内容涉及信函布局谋篇、遣词造句、词义、用法、同义词比较、相关词语表达介绍，还涉及复杂句子结构及其他较难的语法现象，以及翻译技巧、难点的理解、有关经贸知识的简明解说等。一些难句则附有译文或句意。总之，在内容安排、形式体例、行文风格等方面，《大学英语外贸函电》力求能起到“书面教师”的作用。　　《大学英语外贸函电》的练习，兼顾英语技能与经贸知识、训练理解与记忆、训练语言运用技能。写作练习、信函翻译，都附有较难句、词、短语的解释与译文，以帮助读者克服畏难心理，在轻松愉快中，培养兴趣，提高写作能力。