纺织行业英语

前言

Unit 1 Overview of the Textile Industry

Listening Situation 1 Talking with a Potential Customer in a Trade Fair

Situation 2 Preparing for a Good Trade Fair Booth

Speaking Situation 3 Reserving an Exhibit Booth

Situation g Talking about the Result of an Exhibition

Reading Passage 1 The Historical Role of Textile Industry

Passage 2 China： The World's Textile Leader

Writing An Offer

Workplace Project

Career Salon

New Words and Expressions

Unit 2 Established Textile Enterprises

Listening Situation 1 Talking about Improving Brand Image

Situation 2 Talking about Email Etiquette for a Job Search

Speaking Situation 3 Talking about Business Etiquette for a Job Interview

Situation 4 Talking about International Certification

Reading Passage 1 DuPont Company Profile

Passage 2 An Introduction to Sulzer Ltd.

Writing Recruitment Advertising

Workplace Project

Career Salon

New Words and Expressions

Unit 3 Operating Principles of the Textile Machines

Listening Situation 1 Visiting a Textile Plant

Situation 2 Introducing the Shuttle Weaving Machine to Visiting Customers

Speaking Situation 3 Introducing the Product during the Factory Tour

Situation 4 Asking for the Customer's Impression after the Factory Tour

Reading Passage 1 Shuttleless Loom

Passage 2 Busi Giovanni Launches New Sock Knitting Machine

Writing A Conference Notice

Workplace Project

Career Salon

New Words and Expressions

Unit 4 Varieties of Textile Materials

Listening Situation 1 Shopping in a Silk Store

Situation 2 Introducing Your Quilts

Speaking Situation 3 Presenting Your Linen Textiles in an Exhibition

Situation 4 Shopping in a Craft Store

Reading Passage 1 Textile Materials

Passage 2 China Silk

Writing Introduction to the Features of the Textile Products

Workplace Project

Career Salon

New Words and Expressions

Unit 5 Green Textile Materials

Listening Situation 1 Making a General Inquiry

Situation 2 Making a Specific Inquiry

Speaking Situation 3 Making a General Inquiry

Situation 4 Making a Specific Inquiry

Reading Passage 1 Eco-friendly Fibers

Passage 2 Wear Milk If You Can't Drink It

Writing A Summary of an Academic Lecture

Workplace Project

Career Salon

New Words and Expressions

Unit 6 Marketing of Textile Products

Listening Situation 1 Inquiring about a Textile Designer's Job

Situation 2 Analyzing a Job Position

Speaking Situation 3 Attending a Job Interview for a Marketing Post

Situation 4 Talking between Sales Department Colleagues ~

Reading Passage 1 Textile Industry Marketing Plan

Passage 2 The Textile Designer Jobs

Writing A Resume

Workplace Project

Career Salon

New Words and Expressions

Unit 7 Application of Textile Materials

Listening Situation 1 Suggesting a Mulberry Silk Dress

Situation 2 Talking about Home Fabrics

Speaking Situation 3 Preparing for the Exhibition

Situation 4 Receiving a Visitor at the Exhibition

Reading Passage 1 Textiles Benefit Medical Industry

Passage 2 Textiles for Industrial Applications

Writing A Letter of Invitation

Workplace Project

Career Salon

New Words and Expressions

Unit 8 Textile and Clothing

Listening Situation 1 Handling the Complaints about Fading and Shrinkage

Situation 2 Reporting the Buyer's Complaints about Clothes to the Manager

Speaking Situation 3 Understanding a Fashion Designer's Job

Situation 4 Inquiring about the Fabric and Fashion Specialist Course

Reading Passage 1 Burberry Trench Coat

Passage 2 Lycra and Fashion

Writing A Letter of Complaint

Workplace Project

Career Salon

New Words and Expressions

Appendix Ⅰ Key to Exercises

Appendix Ⅱ Scripts for Listening

Appendix Ⅲ Chinese Translation of the Reading Passages

Appendix Ⅳ Glossary

《纺织行业英语》以纺织行业为背景，涉及的内容有纺织业历史概述、品牌企业介绍、纺织设备运行原理、纺织材料种类、绿色纺织材料、纺织产品销售、纺织材料应用，以及纺织与服装。全书共八个单元，每个单元包括：单元目标、听与说、读与写、职场项目和职业沙龙。书后附学习伴侣，满足学生自主学习需求。