出版社:清华大学出版社
年代:2013
定价:30.0
本书在充分吸收国内外最新有关商务活动、商务交易和相关行业的基础上,结合我国改革开放的基本国情,“具有扎实的英语语言基础、娴熟的英语交际能力、系统的商务知识、较高的人文素养、善于跨文化交流与沟通”的商务英语应用型人才培养目标为指导,针对商务英语专业和应用英语专业教育的特点和需要,特别是人才教育和培训的现状,以掌握实用英语交际技能为核心,强调理论与实践相结合。
Unit 1 Selling Yourself
Lead-in
Listening Practice
Situational Dialogues
Dialogue 1 Meeting and greeting a stranger
Dialogue 2 Making introduction in a business setting
Useful Expressions for Business Greeting and Introduction
Speaking Practice
Unit 2 New Patterns of Working
Lead-in
Listening Practice
Situational Dialogues
Dialogue 1 Benefits and challenges of job sharing
Dialogue 2 Teamwork
Useful Expressions for Talking about Jobs
Speaking Practice
Unit 3 Job Interview and Recruitment
Lead-in
Listening Practice
Situational Dialogues
Dialogue 1 Job interview
Dialogue 2 Career objective
Useful Expressions for Business Interview and Recruitment
Speaking Practice
Unit 4 Career Development and Appraisal
Lead-in
Listening Practice
Situational Dialogues
Dialogue 1 A performance review meeting
Dialogue 2 After performance review meeting
Useful Expressions for Performance Appraisal Meetings
Speaking Practice
Unit 5 Office Jobs and Etiquettes
Lead-in
Listening Practice
Situational Dialogues
Dialogue 1 First day of work
Dialogue 2 Office lunch
Useful Expressions for Office Rules and Etiquettes ~
Speaking Practice
Unit 6 Receiving Clients
Lead-in
Listening Practice
Situational Dialogues
Dialogue 1 Calling and receiving a client at a banquel
Dialogue 2 Saying farewell with clients
Useful Expressions for Receiving Clients
Speaking Practice
Unit 7 Business Calls
Lead-in
Listening Practice
Situational Dialogues
Dialogue 1 Deliveries and suppliers
Dialogue 2 Placing an order
Useful Expressions for Telephone English
Speaking Practice
Unit 8 Business Travel
Unit 9 Marketing Strategy
Unit 10 Product Launch
Unit 11 Business Negotiations
Unit 12 Complaints and Disputes
Unit 13 Business Meetings
Unit 14 Company Result
Unit 15 Global Business
References
本书根据高等院校英语专业教学大纲的要求,按照剑桥商务英语证书考试的模式,并结合中国学生的特点编写。全书15个单元,以企业日常商务活动内容为主,每单元包括6个部分: 学习目标、热身练习、听力训练、情景对话、语言要点和口语训练。在编排上以具体的商务场景为主线,突出语言结构和功能,注重听说训练有机结合。本书既适用于本科英语、国际贸易、工商管理、经济管理等专业的教学,也可作为商务英语工作者的岗位培训教材,对于广大参加剑桥商务英语证书考试者亦是一本非常有益的考试辅导手册。
书籍详细信息 | |||
书名 | 商务英语听说站内查询相似图书 | ||
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出版地 | 北京 | 出版单位 | 清华大学出版社 |
版次 | 1版 | 印次 | 1 |
定价(元) | 30.0 | 语种 | 简体中文 |
尺寸 | 26 × 19 | 装帧 | 平装 |
页数 | 印数 | 4000 |
商务英语听说是清华大学出版社于2014.出版的中图分类号为 H319.9 的主题关于 商务-英语-听说教学-高等学校-教材 的书籍。