外贸函电实战
出版社：教育科学出版社
年代：2014
定价：38.0
书籍简介:
本教材案例新颖，外语和外贸紧密结合、双向提升，逻辑性强，实际指导价值高。本教材具有以下几方面的特色：（1）按照授课的顺序设计章节板块，方便教师轻松备课。（2）每章单独设置仿真情境，供学生模拟并真实体验国际贸易中的函电情节。（3）课文重难点用灰色标记，一目了然。（4）设置背景知识，以便学生在学习时能与其他学科相关环节相联系，具有系统性。（5）案例内容与国际贸易或者函电相关，并且案例处在国际贸易环境中，更有仿真性。（6）配套精心制作PPT，方便教师备课。（7）适用范围广，函电或国际贸易实训等课程也适用。（8）本教材为中英文双语版，方便学生对照与理解。
书籍目录:
Chapter 1 The Layout and Structure of Business Letters
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 2 Establishing Business Relations
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 3 Inquiries
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 4 Quotations and Offers
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 5 Counter-offers
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 6 Orders and Acknowledgement
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 7 Payment
Section I. Warming-up Questions
Section II. Basic Knowledge
Section IlL Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 8 Letter or Credit
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 9 Packing and Shipment
Section I. Warming-up Questions
Section II. Basic Knowledge
Section IlL Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 10 Insurance
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 11 Complaints and Claims
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
Chapter 12 Agent
Section I. Warming-up Questions
Section II. Basic Knowledge
Section III. Scene Simulation
Section IV. Specimen Letter
Section V. Useful Words & Expressions
Section VI. Exercises & Case Study
附录
自测习题
实训项目
参考文献
内容摘要:
《外贸函电实战：情境仿真+案例剖析》在正式出版前，曾作为内部讲义在编写团队所在高校先期试用，并在教学实践中不断修改、完善。
《外贸函电实战：情境仿真+案例剖析》以应用为导向，突出教学内容的实用性、针对性和可操作性，特别强调国际贸易实务与英语函电写作知识的双向融合，设置合乎国际贸易操作规则的仿真情境及案例，帮助学生体验国际贸易操作流程，旨在培养学生掌握外贸英语函电的基本知识，熟练写出规范、地道的国际商务信函，准确地表达国际商务意图和决策的专业技能和素质。
书籍规格:
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| 书名 | 外贸函电实战站内查询相似图书 | ||
| 9787504185716 如需购买下载《外贸函电实战》pdf扫描版电子书或查询更多相关信息，请直接复制isbn,搜索即可全网搜索该ISBN | |||
| 出版地 | 北京 | 出版单位 | 教育科学出版社 |
| 版次 | 1版 | 印次 | 1 |
| 定价(元) | 38.0 | 语种 | 简体中文 |
| 尺寸 | 26 × 18 | 装帧 | 平装 |
| 页数 | 印数 | 3000 | |
书籍信息归属:
外贸函电实战是教育科学出版社于2014.8出版的中图分类号为 H315 的主题关于 对外贸易－英语－电报信函－写作－高等学校－教材 的书籍。
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