to buy a product or service，or to believe in an idea.广告利用语言和图画来说服人们购买某种产品或服务或者是相信某种理念。

　　(1)persuade sb.to do sth./into doing sth.

　　 说服某人做某事

　　persuade sb.not to do /out of doing sth.

　　 说服某人不做某事

　　persuade sb.of sth./that... 使某人相信......

　　(2)persuasion n. 说服，劝说

　　(3)persuasive adj. 有说服力的；令人信服的

　　①(牛津词典)After a little gentle persuasion，he agreed to come.

　　耐心劝说一下，他就同意来了。

　　②(2015·浙江高考·书面表达)I managed to persuade my classmates into accepting(accept)my idea.

　　我设法说服我的同学接受了我的观点。

　　[名师点津]　

　　能否"说服"

　　persuade sb.to do sth.表示"说服某人做某事"；若表示"试图说服某人做某事而未涉及结果"，则用try to persuade sb.to do sth.或advise sb.to do sth.

　　[语境助记]　

　　The other day，my husband persuaded me not to buy a coat as he thought it was too long.However，the assistant tried hard to persuade me of the good quality and fashionable style of it.Therefore，I couldn't help being persuaded into buying it.So you can see how easy it is to persuade a woman to buy/into buying things that aren't suitable for her.

一天，我的丈夫劝我不要买外套，因为他认为这件外套太长了，但是这位店员尽全力向我推荐衣服的质量和款式非常好。因此，我情不自禁的被她说服买下了这件外套。所以你会看到说服一位女性买对她来说并不合适的东西是多么