2019-2020学年北师大版高中英语必修4优化教案:Unit 11 Section Ⅲ Lesson 2 & Lesson 3 — Pre reading
2019-2020学年北师大版高中英语必修4优化教案:Unit 11  Section Ⅲ Lesson 2 & Lesson 3 — Pre reading第3页

  The top advertisers of today believe that using humour\s\up1(36(36) as well as\s\up1(37(37) new and unusual ideas to surprise people is important in modern advertisements. Their aim is to create something that has never been seen before and is fascinating for people to look at\s\up1(38(38). By doing this, they hope to make people forget that someone is trying to sell\s\up1(39(39) them something!

  ⑳enough to do sth.足以做某事

  \s\up1(21(21)because of "因为",后接名词、代词等。

  \s\up1(22(22)boom/buːm/n.迅速增长 \s\up1(23(23)be used to习惯于

  \s\up1(24(24)visual/'vIʒʊəl/adj.视觉的,视力的

  \s\up1(25(25)stand out突出,显眼 stand for代表

  \s\up1(26(26)combine v.使结合,联合

  combine ... with ...把......和......相结合

  \s\up1(27(27)be linked to和......连接或联系

  link ... with ...将......与......连接在一起

  link up相连接;相联系

  \s\up1(28(28)过去分词短语linked to the products作后置定语,修饰ideas;动词不定式短语to make them more attractive作目的状语。

  \s\up1(29(29)suggest v.暗示当suggest表示"建议"时,其后名词性从句应使用虚拟语气;而当suggest表示"暗示,表明"时,其后从句应使用陈述语气。

  \s\up1(30(30)动名词短语buying a car作主语。

  \s\up1(31(31)that is (=that is to say)常作插入语,表示"也就是说"。

  \s\up1(32(32)concept/'kɒnsept/n.概念;观念

  \s\up1(33(33)动名词短语repeating old ideas作主语。

  \s\up1(34(34)approach/ə'prəʊtʃ/n.方法,方式(常与介词to搭配)

  \s\up1(35(35)that引导的从句作realise的宾语。it是形式主语,真正的主语是后面的how attractive ... the product is。

  \s\up1(36(36)humour/'hjuːmə/n.幽默 humorous adj.幽默的

\s\up1(37(37)as well as既......又......,也