C．The sense of failure.

3．Which of the following is NOT a famous brand mark?

A．Pele.　　　 B．Nike.　　　C．Li Ning.

4．If you pay 80 yuan for a pair of Li Ning trainers, you will have to pay about yuan for a similar Nike product.

A．500 B．400 C．600

5．We can know from the text that .

A．Li Ning set up his company when he was 26 years old

B．Li Ning's dream of opening a school for gymnasts came true in 1992

C．after retirement, Li Ning continued his sport life by helping young people achieve their sporting ambitions

Ⅲ.课文缩写

用所给单词或短语的正确形式完成课文缩写。

market；his own name；prince；choose as；slogan；achieve great success；retire；career；launch；gain

　　Li Ning was called the 1. of gymnasts.He won 106 gold medals in all and was 2. one of the greatest sportsmen of the 20th century by sports journalists.

　　After he 3. ， he began a new 4. as a businessman, 5. a new brand of sportswear and chose 6. as the brand mark.

　　Li Ning's sports clothes came onto the 7. at just the right time and 8. success quickly. In just a few years the company has 9. .But Li Ning's goal was not to make money when he retired. In 1991, he opened a school for gymnasts to help young people to achieve their sporting ambitions. If you are a great sportsman, anything is possible, as Li Ning's advertising 10. says.

当堂训练

Ⅰ.词义搭配

1．background　 A．relating to one particular thing

2．purchase B．stop performing one's work or withdraw from one's position

3．specific C．carry out an action

4．designer D．to promise to do sth., to promise sth. will happen

5．symbol E．previous experience or training

6．guarantee F．a name given to a product service

7．advantage G．buy something

8．retire H．a person whose job is designing

9．brand I．the quality of having a superior or more favorable position

10．perform J．mark or sign with a particular meaning

Ⅱ.短语填空

make a list of；determine to do；compete with；make a choice；be made up of；on the increase；have an advantage over；the number of

1．It is difficult for a small grocery store to a supermarket.

2．The audience very young children.