monorail（单轨车）, and take up any of the 100 jobs that make the entertainment park come alive. The managers agree that this week help them to see the company's goals more clearly.

　　All these efforts to serve the public well have made Walt Disney Productions famous. Disney is considered by many as the best mass service provider in America or the world. As one longtime business observer once said, "How Disney treats people, communicates with them, rewards them , is in my view the very reason for his fifty years of success... I have watched, very carefully and with great respect and admiration, the theory and practice of selling satisfaction and serving millions of people on a daily basis, successfully. It is what Disney does best."

Questions of comprehending:

1. What is this passage mainly about? ____________________________________

2. Why do managers wear special service clothes and work in the park?