and persuasive ad. Now go over the text, and try to answer the questions above the ad.
Then the students begin to read, some time later.
T: Stop here. Question 1, very simple, any volunteers?
S: It is called K9 Dogwalker.
T: Good. Next one?
S: You can use it to exercise your dog.
T: That's right. Help you walk your dog easily. Who can answer the third question?
S: You can use it in your own home.
T: Right. Let's go on, next one?
S: It is made of good quality plastic.
T: Plastic, so it is not so heavy. Good, next one?
S: First, it's convenient for you to exercise your dog if you are unwilling to walk your dog. Second, it has an attractive, modern design. Third, you can plan your dog's exercise. And last, it weighs only ten kilos, you can take it to everywhere.
T: Great. It has many advantages. The last two questions?
S: It costs ₤39.99, and you can contact Cantek Products, Whitcliffe Cottage, Orleton, Nr. Ashford, Kent to get it.
T: Good. Now suppose you have a dog, and you are tired of walking your dog, will you buy the dogwalker? Why or why not?
S: I will buy one because it is a product of high technology, and I think it is reliable. Most important of all, it is really practical, because it can help me save time and energy and the price is not so high. I will buy one and have a try.
S: I will not. It is true that it is a product of high technology. But not all the products of high-tec are good. I think this advertisement is a little exaggerated. And the price is not reasonable to me. So I will not buy it.
T: Once a product is advertised, it is natural that not all the people will accept it. But the advertisers will try to persuade as many people as possible. How to write a good ad? Next I will give you some writing tips.
Step III Writing