III. 1) 1 -B 2-E 3-A 4-D 5---C

2) 1 T 2 T 3F 4T 5T 6F 7F 8T

IV. 1. (1) Because he didn't forget his sporting background and wanted to compete with global giants like Nike and Adidas.

(2) Because his sports clothes came onto the market at just the right time, and Li Ning's designs were attractive but comparatively cheaper.

2. Suggested answers of activity 5:

1 medal 2 determined 3 launch 4 brand 5 sportswear

6 global giant 7 logo 8 rivals 9 step out 10 goal

　　Suggested answers of activity 6:

1 retire 2 compete 3 succeed 4 perform 5 fail 6 guarantee

课内探究：

I.Read and answer questions.

Paragraph 1, 2 and 3.

1. He had won 106 gold medals in major competitions across the world. They included six out of seven gold medals.

2. Sports journalists met to make a list of the greatest sportsmen and sportswomen of the twentieth century and Li Ning's name was on it.

3. The sense of failure made him determined to succeed in his new life.

4. He decided to launch a new brand of sportswear, competing with global giants.

5. The bright red logo is made up of the first two pinyin letters of his name.

6.The number of young people with money to spend was on the increase.His designs were attractive. They had a major advantage over their better-known rivals---they were cheaper.So success was guaranteed.

Paragraph 4

Fifty percent purchased The chances will be wearing step out internationally

The Spanish and French Italian

Paragraph 5

1. He has continued to help young people to achieve their sporting ambitions.